Jean Chastel

The coolness of the bar stool has long since passed from the time I sat down half an hour ago. My fingers tingle from sitting on them for far too long, and I 've become chair shaped and must stretch my aching joints, soon. Nevertheless, I remain seated like a scolded child. As I fidget, waiting for my lecture to end, my clothed feet slip over the footrest. Though I keep my head low, my spontaneous eyes pursue Alice as she paces the length of the kitchen and its interconnecting living room. Alice

I stare at myself in the mirror. What do I see? I see a socially awkward teenager, I see someone who is oblivious to the immensity of real life, I see a dancing phenom. I like to compare myself to John Travolta from Saturday Night Fever, and it's not my groovy hairdo and careless attitude that builds this parallel, it's the fact that we’re both kings of the dance floor. Unlike John, I'm no connoisseur in the art of 70’s disco, instead, I’ve mastered the Latin dances of quinceañeras. For as long

In 1950s,The fear of WWⅠ had started to gradually recovered, and young adults started to form a group “teenager” and adopted their own fashion style. One of the most common teenagers’ fashion style was “Greaser” look. Black leather jacket, denim jeans, and greasy hair was called as “Greaser” look (Thomas). In 1950s, women started to persue the “feminity” again. Soft shoulders, stiletto heels, wrist-length gloves, and full billowing skirts made these women more feminine. Working women wore pencil-slim

Introduction: Founded in the 19th century, the Grand Jean Company survived the large economy crises in 1929. It became one of the largest clothing companies in the world around 1989. Its main products are pants for men and boys. But also women pants are produced there. With the “wash-and-wear”, bell-bottom and flare leans and modern casual pants, the company was market leading. The company owns 25 plants for manufacturing with an output capacity of 20.000 pants per week. However, this production

programmes. 7. Appendices. 1. Executive summary. 1. Analyse Levi's targeting of the jeans market with respect to: - product - price - place - promotion 2. Using independent quantitative survey to analyse and compare the validity of Levi's marketing strategy in respect of market segmentation and promotion appeal. 3. Analyse and comment on the strategy of Levi's and its approach in maintaining leadership in the jeans market. 2. SWOT analysis. INTERNAL - Strengths Position: Levi's has a market

Giselle Morales stood outside her boyfriend's apartment, knocking on the door repeatedly. "Joel! Joel! Open the door idiot!" she screamed, in her deep Brooklyn accent, waking up all of the residents in his apartment building on the cold brisk New York morning. There was no response from the inside. She pulled her merm jacket around her, to protect herself from the December cold. The aroma of beef patties emerged from a nearby Caribbean restaurant. Giselle thought of knocking again, then

clumsily as a dog dancing ballet. The bird flops toward me, landing into the snow ways away from me, but close enough for me to slightly flinch. Okay, that is probably an understatement since I tripped over a tree root and fell into the snow. My favorite jeans are definitely done for. I pick myself up, dusting off all of the freezing, slush-like snow. “Dude-? What the?” The bird rolls over and struggles to regain its footing. “Here, let me…” I try to help it up because it is struggling, but when I reach

of my adaptations. This is where the web began to get weaved. Instead of completely ditching my past self and visual image I migrated to what was most socially acceptable. Rather than wearing all black, loose fit jeans, and poorly fit shirts I would Alternately begin to wear tighter jeans with more appropriately fit shirts. Pants with a taper after all are still a trend ever since I could last remember and button up shirts with collars in lieu of blank t-shirts that were either too long or too wide

body. It illustrated a complete lifestyle to the teenagers world. Admiring the fantasy of idols James Dean and Marlon Brando, all connecting to the Levi guys (jeans) in the adverts, giving the impression of a sensual, healthy radiant aspect, to the gazed audience. Falling for the act, teens still continued to buy the different types of jeans, whilst new ideas were being designed. People realise now it was just a pretence illusion. Although these shams still occur

their own personal style and appearance, influenced by films and singers (“Vintage Fashion”). Their styles incorporated leather, jeans, corduroy, and the ballet shoes for the girls. Men’s wear began to drastically change. Men would wear a leather jacket, with jeans that narrowed at the bottom, and a simple t-shirt (Peacock 210-211). This was the first time in history that jeans were not just worn by the working class but by all men (“Brief History”). The man’s lust for flesh grew during this time, so