Jetblue Essay

“make or break” the company in the long run. JetBlue has great ideas on how to compete and how to be lower priced while still gaining profit. Customer and provider gaps are all about what a customer expects, what a customer perceives, what a customer is willing to accept, what a company understands about those expectations, a company’s communication both internal and external, and the company systems and processes (Zeithaml, et al.,2013). Although JetBlue had good service quality in place for the

After reading “JetBlue Airways: Starting from Scratch” I considered different aspects of the case and realized there are certain employment laws that JetBlue should be aware of to guarantee that they are following state and government laws that were enacted to protect the rights of others. The three laws identified are the Civil Rights Act of 1964, the Age Discrimination in Employment Act of 1967, and American with Disabilities Act. These detailed laws contain information to assist JetBlue tremulously

Summary This report discusses whether and how JetBlue should list its shares on public from several angles. Two principal incentives prove that the IPO process could be inevitable, even without an optimal offering price, and valuation models including multiples comparison and income analysis imply the firm may be underpriced. Given the situation and all assumptions, an increment in either offering size or price is suggested. 2 SWOT and Background JetBlue started by following Southwest's approach of

decision to use automobiles or trains is influenced by time, money, personal preference and convenience. Video conferencing takes away the one on one human contact and socialization that air travel allows you to reach. JetBlue – Discount Carrier In the six years since its launch, JetBlue Airways has focused on creating a new airline category -- an airline that offers value, service and style. Based out of New York

Proceedings of the 13th Asia Pacific Management Conference, Melbourne, Australia, 2007, 431-436 Competitive Strategy for Low Cost Airlines Hongwei Jiang RMIT University, Australia Abstract The aim of this paper is to identify challenge faced to Low-Cost Carriers (LCCs) or Low-Cost Airlines and provide new insights into the development and competitive strategy for LCCs. LCCs are still a relatively new phenomenon in Australia since Virgin Blue and Jetstar came to the market. There are over 30 LCCs

compare the product offerings between the network carrier, Delta Airlines, and the low cost carrier, JetBlue Airways. Differences between these two airlines can be analyzed using Doganis’ five key product features as our framework. These include price, schedule, comfort, convenience and image. In this comparison, I am utilizing cross country routes between LAX and JFK. Price difference between JetBlue and Delta is very apparent when searching for available flights. In this example, I utilized a departure

Part 1 Overview and Fiscal Analysis - One of the prime examples of the new paradigm in the airline industry is Jet Blue, an American low-cost, no-frills airline. Its main base is JFK international airport in Queens, NY. The airline's main destinations are U.S. hubs, flights to the Caribbean and Bahamas, and some to Central and South America. It is a non-union airline with a fleet of just under 200 craft, with another 50 ordered. The primary strategy for Jet Blue is the customer value proposition

by reducing costs and increasing the volume of the plane size (bigger planes)so the seats increased and the proper use of the resources (planes, employees, gate space). Price: They are giving cheapest fare with a best customer service compare to JetBlue, Southwest and AirTran. Promotion: With the help of advertisement they aware customer directly by the offers and facilities and compare with the rival companies (Jet Blue, Southwest, Air Tran). Distribution: Delta is giving more and more services

Trans States, as a privately held carrier. ExpressJet was purchased by SkyWest and merged with Atlantic Southeast Airlines. Pinnacle also filed for bankruptcy, was acquired by Delta, changing its name to Endeavor (CAPA Centre for Aviation). In 2003, JetBlue Airways ordered 100 regional jets for $3 billion from Brazilian aircraft maker, Embraer, in order

JetBlue Airlines, a low-fare commercial airline, has planned to go public towards the end of 2001. During the process the firm had restructured their initial price from $22- 24 per share to $26 – 28 per share. Advantages / Disadvantages of the IPO Decision There are considerable advantages with obtaining equity through the IPO process. There are, however, some drawbacks that also need to be taken into consideration. Some of the advantages and disadvantages are: Advantages | Disadvantages