Justin de Villeneuve

"At 17 Leslie Hornby took hold of the world. At 21 she let it go, she was the original waif, a 60’s phenomenon a superstar. She was Twiggy" (Vogue). Leslie Hornby was the revolutionary woman who changed the idea of beauty in the eyes of the fashion industry and the entire world. Twiggy exemplified the androgynous mod look that swept America as it had Britain and much of Europe in the 1960’s. She healthily maintained a 5 ft 6 1/2 inch 90 lb body. Based on her thin figure, a nickname of

ECS8C_C01.qxd 22/10/2007 11:54 Page 597 CASE STUDIES ECS8C_C01.qxd 22/10/2007 11:54 Page 598 ECS8C_C01.qxd 22/10/2007 11:54 Page 599 Guide to using the case studies The main text of this book includes 87 short illustrations and 15 case examples which have been chosen to enlarge specific issues in the text and/or provide practical examples of how business and public sector organisations are managing strategic issues. The case studies which follow allow the