Current Situation: In 2016, Robin Budowski has almost acquired Château d’Agel – a previously unprofitable wine property in the South West of France. However, his dream of owning and running a vineyard does come with its own financial and operational risks. Robin may be the best candidate for this acquisition opportunity, but to make it worthwhile in the next 5 to 7-year time horizon, he has to decide which wine market he should focus his resources on, and how his wine can be effectively distributed