Qantas

brought to light the first negative effects of fierce competition between Australia's airlines the Qantas group and Virgin Australia Holdings Pty Ltd (VAH) (which will be further referred to in this document as Virgin Australia) in the form of loss which can be seen in the below figure. In recent years, the Australian Domestic market has been predominantly a duopoly style market with Qantas Group and Virgin Australia being the main competitors contributing to market share. Virgin Australia

carried and a passenger load factor of over 75 percent, an increase of 4 percent over the previous year. | IATA 3K | ICAO JSA | Call sign JETSTAR ASIA | | Founded | 2004 | Hubs | Singapore Changi Airport | Frequent flyer program | Qantas Frequent Flyer | Member lounge

I. Company Background and Product Description QANTAS, one of the world’s oldest airline was founded in November 16, 1920 in Queensland. The company is registered in the name of Queensland and Northern Territory Aerial Services Limited (QANTAS). It is the tenth best airline in the world which ranked seventh in the category of world’s best business class airlines and fourth in world’s best inflight entertainment in 2015 (Platt, 2015). Starting with the small biplane which had capabilities of transporting

Outsourcing relates to a firm contracting with another firm to provide products or services which could otherwise be made in-house. The contracted third party company takes control of the work and it is accountable for the success of the work assigned. Many organizations today outsource services such as electronic mail services, payroll, and customer care call center services. A firm contracts with a company that has specialized in production or provision of a given service, where in many cases

Limited (QANTAS) was founded in Queensland, Australia in 1920. Qantas today is the largest domestic and international airline in Australia. Qantas employees over 30,000 people across Australia with 93% being based domestically. As a consequence of this strategic importance to Australia, the companies’ poor business performance is regularly criticised and reported in the media. As part of the company’s half year results Qantas Corporate Communication (2013) announced for 2013/14 Qantas posted a

1. Compare and contrast the difference in purpose between the private, public and not for profit sectors. A private organisation is a Company run by an individual, partnership or shareholders. These companies are run for profits which are paid to either the owner/s in which case it is privately owned or its shareholders in which case the shareholders own the organisation. An example of these companies would be Local trade businesses, large commercial organisations and retail stores (Australian Institue

TOUR2010 – Applied Economics for Tourism Economic Issues Report Jessica Thomson S43210338 1.0 Introduction This economic issues report will outline how the Australian aviation sector influences both the Australian economy and the tourism industry. The report will also highlight how the economic issues of employment, fuel consumption and environmental challenges affect the Australian aviation sector and how these issues relate to the economic principles of supply and demand. The report will

2. Product line………………………………………………. 3. Market analysis…………………………………………… 3.1 Target market analysis 3.2 Market share 3.3 size and growth 4. Market mix strategy analysis…………………………….. 5. Competitor analysis………………………………………. 5.1 Analyze Qantas 5.2 Analyze Tiger 6. Macro environment analysis……………………………… 7. SWOT……………………………………………………. 8. Issue identification…………………………………….….. 8.1 Market risk issue 8.2 Profit issue 9. Conclusion……………………………………………….... 10. Reference lists……………………………………………

competitive advantage in the domestic airline industry. Businesses in mature industries spend a lot of time and money developing their brand. Virgin Blue has a culture of helpfulness and irreverence and the “flying kangaroo” symbol is central to the Qantas brand Hill et al. (2007, p. 116). Brand loyalty makes it harder for new entrants to enter the market. Mature industries such as the airline industry have time to develop absolute cost advantages and economies of scale, reducing costs and increasing

in completing best performance for the organization and thus compete effectively. The model is shown at the figure below: | External Environment | Task (specific):Industry sectorAirline rivals Virgin Australia and Qantas are intensifying their competition in domestic market – Qantas developed Jetstar to enter LCC while Virgin aims to go up market (Robbins, Bergman, Stagg & Coulter,2011)..Raw materials sectorAviation fuel price has increased over the period of 2004 to 2013 in the domestic market