Research In Motion

Research in Motion (RIM) is known as a multinational telecommunications establishment which is responsible for designing, manufacturing and marketing the wireless solution for the telecommunication and mobile markets, especially its Blackberry lines. (Burr, Rothaermel, & Urbina, 2013) RIM was first founded and owned by Mike Lazaridis in 1985 and Jim Balsillie had joined the company as a co-chief executive later in 1992. The company was seriously affected by the launch of iPhone in 2007. (Burr, Rothaermel

In this case we will be talking about the company RIM (Research in Motion) and some of the Challenges they faced to protect their Intellectual Property. Research in Motion is best known as the developer of the Blackberry smartphone. Research in Motion was involved on several Patent Litigation with the different competitors. On 1999 Glenayre Technologies (formerly known as Glenayre Electonics) filed a patent infringement suit against RIM claiming that the Inter@ctive pager line used Glenayre’s

Research In Motion: A Balanced Scorecard Analysis Contents Company Profile 3 Recent Accomplishments 4 Recent Problems 5 Competition and Market Status 6 Implementation of Planning Process 8 RIM’s Perspectives 9 Customer Perspective 10 Financial Perspective 10 Learning and Growth Perspective 11 Internal Process Perspective 12 Balanced Scorecard 13 Kaplan and Norton Alternative Strategy Choice 13 References 15 Attachment 1: Five year stock comparison of RIM, Apple,

Mike Lazaridis, born March 14, 1961 in Istanbul, Turkey. Lazaridis studied electrical engineering at the University of Waterloo, where he formed Research in Motion, a wireless technology firm that developed the BlackBerry revolutionizing the communication industry. During his early life Lazaridis loved science and was always exploding with curiosity. Spending countless hours building radios, rockets, and many other things in the basement of his own home. He won an award at Windsor Public Library

companies have some similarities such as young, innovative founder. According to Alastair Sweeny, the author of “BlackBerry Planet: The Story of Research in Motion”, “Steve Jobs supposedly gets involved in everything. He can drive people crazy…” ( Woyke, 2009), where the similarities end. The first BlackBerry device was introduced in 1999 under Research in Motion (RIM) name. The model was the first innovation targeting businesses and one of the leaders that support email and limited HTML browsing, with

cutting costs, restructuring operations and maintaining customers. As a result, it pointed out that BlackBerry is still capable to tap on consumer market on a much smaller scale. BlackBerry Limited SWOT Analysis. (2014). Research in Motion Limited SWOT Analysis, 1-10. This research analyzed BlackBerry Limited through the method of SWOT analysis. The SWOT analysis it conducted was based on the facts that Blackberry had experienced a significant decrease of 38.5% in revenue during the fiscal year 2014

Canadian entrepreneur who was born in Istanbul, Turkey, 1961, is one of the most significant entrepreneurs in Canada. Mike is the institutor of RIM which stands for Research in Motion and it was established in Waterloo, Ontario, 1984. RIM focuses on electronics, computer sciences, and the development of technology on devices. Research in Motion enhances telecommunications by providing text messages, wireless internet (data), emails, and calls that display significant growth of technology on phones and

Research In Motion | Group Research Presentation | GBA608/9 – Managerial Accounting for Decision Making – Fall 2011 - Dr. Salimi | Nahin Choudhury, Roxanne Gutierrez, Jimmy Ho, John Miller, Laura Ornelas 11/27/2011 | EXECUTIVE SUMMARY | Table of Contents INTRODUCTION 4 HISTORY 5 PRODUCTS AND SERVICES 7 FINANCIAL PERFORMANCE 9 INDUSTRY ANALYSIS9 HANDHELDS9 GROWTH STRATEGY9 RECENT DEVELOPMENTS IN THE MOBILE PHONE INDUSTRY9 TABLETS9 COST ANALYSIS 9 COST ACCOUNTING METHODS

TABLE OF CONTENTS INTRODUCTION PAGE 1 RESEARCH IN MOTION REBRANDS ITSELF AS BLACKBERRY PAGE 1 STRATEGIC POSITIONING OF BLACKBERRY PAGE 2 RESEARCH AND DEVELOPMENT PAGE 3 THE EXTERNAL ENVIRONMENT (PORTER) PAGE 4 THE EXTERNAL ENVIRONMENT (GENERAL INDIRECT ENVIRONMENT) (PESTEL) PAGE 5 SWOT ANALYSIS PAGE 5 RECCOMENDATIONS PAGE 6 CONCLUSION PAGE 7 REFERENCE PAGE PAGE 8 INTRODUCTION  The implementation of correct strategy

focused approach to satisfying the needs of this narrow segment (Jurevicius, 2015). Weaknesses When Blackberry first came on the market, way before Apple and Samsung, it was known as the industry standard. When the iPhone was launch in 2007, Research in Motion had a better quality phone on the market and enjoyed larger sales and greater brand reputation. However, RIM was unable to build on that reputation due to poor marketing efforts. It spends significantly lower amounts, around 41 million dollars