subway customer profile essay

lean management and the practical concepts within it. Lean management is an approach used to strategize development planning and improving targets, while delivering value to customers. Although company leaders may be enthused and conversant frequently they lack the ability to empower people to respond effectively to customer needs and competitive threats. Implementing a lean management system it shows how to support a company’s transformation by linking strategic management to companywide activities

patients, visitors, and staff at Singing River Hospital. At the same time reduce service cost, achieve ideal production levels, and add revenue to Subway at Singing River Hospital. Moreover, the business proposal will identify methods to minimize cost for Subway. Our business proposal consists of supplementing visitors and staff-related retail Subway food services at Singing River Hospital and is not created to substitute for patient meals. Following this further, healthy low fat menu choices will

SUBWAY (PRODUCT) There are variety of choices in the menu of Subway. Sandwich is the main product that Subway selling. Other than sandwich, Subway also sells other products example like soups, snacks, drinks, cookies, wraps, muffins and salads. Customers can specially customize the sandwich based on their tastes to fulfill each of their cravings. Subway is where the place that customers can create their own sandwich and enjoy it at the same time. Subway’s sandwiches are been categorized into three

food industry when he was 14. Although Lewis is working at Subway, he has worked at other food places like Pizza Hut. His workplace has a number of microwaves, toasters, ovens, fridges, freezers, and computers that promote sales online. Hygiene is a big deal in Lewis’s workplace, as he needs to satisfy his customers with fresh food that doesn’t risk the consumers of getting any food poisoning. All surfaces must be cleaned regularly, and Subway workers must wear gloves when serving food to display OHS

factors affecting customer loyalty at Subway in Royal Oak mall Introduction This study will consider the Royal Oak Subway, which is located in a shopping mall. Subway is recognized as the third largest fast food chain in the world, As it offers with many healthy sandwiches also called “Subs” where the customer have the option to decide how they want their sandwich to be served. The core value of subway is based on its freshness with the slogan of “Eat Fresh” which tells that subway uses only fresh

Case Number One - Subway Sandwich Shops Situation Analysis Subway Sandwich, as presented in the Case Study presented in the Marketing Management MGT 551 class, is an undisputed market leader in a segment that is “firmly established as a nationwide food item for which there is plenty of room in all areas” (University of Phoenix, 2008). However, with a growing competition, changing consumer trends and increased product specialization, Subway’s real strategic marketing challenge is to be able to develop

The subway story Introduction of Subway restaurant The Subway story started when Fred DeLuca, its cofounder and his family friend Dr. Peter Buck, worked on a business plan for a submarine sandwich shop. Dr. Buck gave a loan of $1000 for implementation of this plan. The first restaurant was opened in Bridgeport, Connecticut, in 1965. It did well in its first summer with the help of advertising slogans like "put a foot in your mouth.'' Emphasizing the foot-long sandwich, and "when you're hungry, make

2 Budget The marketing budget is $1.5 million. It will be distributed among the different forms of media to ensure optimal visibility. 4.3 Internet Website The One World Market Website is the place where potential customers can go to view all the necessary information about market. They can get an idea of what

kind of consumer goods you sale. Convenience theory is also considered in location finding because time and convenience often worth money to customers (Moorman and Halloran, 2006). In this paper, we investigate three locations to start a chicken restaurant. The business a takeout fast food restaurant provides fried chicken, soft drink and boxed lunch. The customers of the chicken restaurant are mainly

and Subway. Most of the food sold in these fast food restaurants is unhealthy, which is becoming a huge concern as there are many people dying of obesity and other health related problems. This is one of the key social factors facing the fast food market at the moment. The fast food industry is a ‘red ocean’ as it is already well defined where rivalry is intense. It is also a perfectly competitive industry as the barriers to entry are low and there are many rivals