To Wong Foo

Table of Contents 1. Executive Summary…….………………………………………………………………………………………………2 2. Analysis of External General and Industry Environment……………………………………………. 3 Porter’s Five Forces…………………………………………………………………………………………………….3 PESTEL Analysis……………………………………………………………………………………..……………………4 External Factor Analysis Summary (EFAS)…………………………………………………………….…....5 3. Internal Analysis of the Company………………………………………………………….……………………6 Internal Factor Analysis Summary (IFAS)………………………………………………….…………………8 4. Assessment

executive suite to the frontlines on improving the customer experience. They also build the infrastructure, information systems and training programs that allow them to make customer feedback a fundamental part of how they operate. According to Foo, Duglas & Jack (2008), retail banking sector is a progressively more competitive industry where the level of differentiation in banking products and services is still very low. In this sense, Barnes & Howlett (1998) noted that a lot of financial

Marketing Literature Review This section is based on a selection of article abstracts from a comprehensive business literature database. Marketing-related abstracts from over 125 journals (both academic and trade) are reviewed by JM staff. Descriptors for each entry are assigned by JM staff. Each issue of this section represents three months of entries into the database. JM thanks UMI for use of the ABI/INFORM business database. Each entry has an identifying number. Cross-references appear immediately

CONTENTS Corporate Information... 2 Corporate Structure... 3 Chairman’s Statement... 4 - 5 Directors’ Profiles... 6 - 7 Financial Statements... 8 - 62 Analysis of Shareholdings... 63 - 64 Notice of Annual General Meeting... 65 Proxy Form... Enclosed Transmile Group Berhad corporate information Board of Directors Liu Tai Shin Chairman/Managing Director Auditors KPMG (AF 0758) (Chartered Accountants) Level 10, KPMG Tower 8, First Avenue Bandar Utama 47800 Petaling Jaya Selangor Darul