For Further Research (Individual) All businesses- big and small-need to plan if they want to be profitable and sustainable. Contact one of your fa- vorite local businesses and make an appointment with someone who has a hand in developing the firm's business plan. Find out how much time the planning process takes, how often the business plan is updated, and what types of information the business plan contains. Summarize your findings in a short report.
For Further Research (Individual) All businesses- big and small-need to plan if they want to be profitable and sustainable. Contact one of your fa- vorite local businesses and make an appointment with someone who has a hand in developing the firm's business plan. Find out how much time the planning process takes, how often the business plan is updated, and what types of information the business plan contains. Summarize your findings in a short report.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
![For Further Research (Individual) All businesses-
big and small-need to plan if they want to be
profitable and sustainable. Contact one of your fa-
vorite local businesses and make an appointment
with someone who has a hand in developing the
firm's business plan. Find out how much time the
planning process takes, how often the business
plan is updated, and what types of information the
business plan contains. Summarize your findings in
a short report.](/v2/_next/image?url=https%3A%2F%2Fcontent.bartleby.com%2Fqna-images%2Fquestion%2F8990a4db-6ac6-4292-9644-ccd627109563%2F57393da1-bd05-400b-902a-50faf8ecf48b%2Frccoi0j_processed.png&w=3840&q=75)
Transcribed Image Text:For Further Research (Individual) All businesses-
big and small-need to plan if they want to be
profitable and sustainable. Contact one of your fa-
vorite local businesses and make an appointment
with someone who has a hand in developing the
firm's business plan. Find out how much time the
planning process takes, how often the business
plan is updated, and what types of information the
business plan contains. Summarize your findings in
a short report.
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