Gardner Company currently makes all sales on credit and offers no cash discount. The firm is considering offering a 2 2​% cash discount for payment within 15 days. The​ firm's current average collection period is 60 60 ​days, sales are 40 comma 000 40,000​units, selling price is ​$ 45 45 per​ unit, and variable cost per unit is ​$ 36 36. The firm expects that the change in credit terms will result in an increase in sales to 42 comma 000 42,000 ​units, that 70 70​% of the sales will take the​ discount, and that the average collection period will fall to 30 30 days. If the​ firm's required rate of return on​ equal-risk investments is 25 25​%, should the proposed discount be​ offered?  ​(Note​: Assume a​365-day year.)

EBK CONTEMPORARY FINANCIAL MANAGEMENT
14th Edition
ISBN:9781337514835
Author:MOYER
Publisher:MOYER
Chapter18: The Management Of Accounts Receivable And Inventories
Section: Chapter Questions
Problem 5P
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Gardner Company currently makes all sales on credit and offers no cash discount. The firm is considering offering a 2 2​% cash discount for payment within 15 days. The​ firm's current average collection period is 60 60 ​days, sales are 40 comma 000 40,000​units, selling price is ​$ 45 45 per​ unit, and variable cost per unit is ​$ 36 36. The firm expects that the change in credit terms will result in an increase in sales to 42 comma 000 42,000 ​units, that 70 70​% of the sales will take the​ discount, and that the average collection period will fall to 30 30 days. If the​ firm's required rate of return on​ equal-risk investments is 25 25​%, should the proposed discount be​ offered?  ​(Note​: Assume a​365-day year.)

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