How can retail stores meet consumers' needs with artificial intelligence? Select all that apply. Retail stores can provide relevant information to a consumer to move the person along in the customer journey toward making a purchase decision. Retail stores can persuade customers to buy something they do not need. Retail stores can continue to engage with customers after they have purchased to increase customer loyalty. Retail stores can engage with consumers at each point in the customer journey with the right message at the right time.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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How can retail stores meet consumers' needs with artificial intelligence? Select all that apply.
Retail stores can provide relevant information to a consumer to move the person along in the customer journey toward making a purchase decision.
Retail stores can persuade customers to buy something they do not need.
Retail stores can continue to engage with customers after they have purchased to increase customer loyalty.
Retail stores can engage with consumers at each point in the customer journey with the right message at the right time.
Transcribed Image Text:6 How can retail stores meet consumers' needs with artificial intelligence? Select all that apply. Retail stores can provide relevant information to a consumer to move the person along in the customer journey toward making a purchase decision. Retail stores can persuade customers to buy something they do not need. Retail stores can continue to engage with customers after they have purchased to increase customer loyalty. Retail stores can engage with consumers at each point in the customer journey with the right message at the right time.
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