What are the current needs of each target market? Describe the target market in terms of demographic, geographic, psychographic, and product-usage characteristics. What changes in the target market are nanticipated?
What are the current needs of each target market? Describe the target market in terms of demographic, geographic, psychographic, and product-usage characteristics. What changes in the target market are nanticipated?
Chapter15: Retailing, Direct Marketing, And Wholesaling
Section: Chapter Questions
Problem 1DYMP
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What are the current needs of each target market? Describe the target market in terms of demographic, geographic, psychographic, and product-usage characteristics. What changes in the target market are nanticipated?
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