A Rhetorical Analysis Of Two TED Talks

“Stop trying to be good people.” It is only human to be biased. However, the problem begins when we allow our bigotry to manifest into an obstacle that hinders us from genuinely getting to know people. Long time diversity lawyer, Verna Myers, in her 2014 Ted Talk, “How to overcome our biases? Walk boldly toward them” discusses the implicit biases we may obtain when it comes to race, specifically black men. Myers purpose is quite like the cliché phrase “Face your fears.” Her goal is to impress upon us that we all have biases (conscious or unconscious). We just have to be aware of them and face them head on, so that problems such as racism, can be resolved. Throughout the Ted Talk, Verna Myers utilizes an admonishing yet entertaining tone in

This postcard builds suspense in the reader’s mind. Alex saying that this adventure could kill him makes the reader interested in finding out more. “If this adventure proves fatal and you don’t ever hear from me again I want you to know you’re a great man.” (Krakauer 3).

Alice Goffman, the speaker in this TED Talk, does a great job reaching out to her audience in a great number of ways. Her purpose in this TED Talk titled, “How We’re Priming Some Kids for College, and Others for Prison,” is to grab the attention of all people, but it is directed towards the younger generations, to show them that they have to work together in order for change to be made. The change would be to work together to help end the problem of mass incarceration; to help completely rebuild the Criminal Justice System. Throughout her talk, Goffman uses examples of logos, ethos, and pathos to reach her audience in an effective way, and to inform them of the problems going on with the United States Criminal Justice System.

Could stress ever become your friend? Stress is something that most people have in their day to day life. In a Ted Talk by Kelly McGonigal she talks about how to make stress your friend. But we are not here to just talk about stress. We are also going to be looking at the rhetorical situation, the rhetorical devices, and the overall effectiveness of this video.

Jonathan Swift uses humor in his essay ‘A Modest Proposal’ in the form of satire. His writing style specialized in gaining entertainment and humor from the issue that is being criticized. Jonathan Swift was a satirist who is famous for his ‘Modest Proposal’, in which he proposed a shocking but humorous remedy to satirize the false modesty of British pamphlets and the government during eighteenth century.

“McCandless didn’t conform particularly well to the bush casualty stereotype.” Jon Krakauer, in his book Into The Wild, argues that McCandless was a unique personality who yearned for adventure. He supports his claim by the usage of epigraphs, interviews with McCandless’s acquaintances, and various maps that are indicative of where the protagonist travelled. Krakauer's purpose is to use an argumentative structure in order to convince the audience that McCandless was more complex than previously known. He uses a nostalgic and commanding tone in order to emotionally appeal to an audience who may have originally had different opinions on McCandless. In Into The Wild, Krakauer employs techniques of ethos and speaker in order to thoroughly convey

Nonconformity allows people to go against a prevailing rule so that they may do as they please.

Many people wish they can drop everything important to them and isolate themselves from society; very few people will even attempt this, but Chris McCandless breaks societal norms to accomplish this goal. In Into the Wild, John Krakauer tells the story of this young man’s life to inspire the audience to chase their dreams through the use of logos, involved sentence, and anecdotes.

A prosecutor’s job is to find evidence to support his case against an individual accused of breaking the law while a defense attorney tries to present evidence to prove the innocence of the person accused. Neither can be truly be unbiased about their evidence but each of them is motivated to confirm a particular position. Much like a defense attorney, in his biography, Into the Wild, Jon Krakauer attempts to prove that McCandless’s tragedy was not due to his incompetence or lack of knowledge about the wild. He asserts emotions and rational onto McCandless’s experience as well as drawing similarities between his personal experience and McCandless’s in order to create a more sympathetic response from readers.

Award winning journalist and author, Jon Krakauer, in his book, Into the Wild, analyzes the life of Chris McCandless as well as the events that ensued his death. Krakauer’s purpose is to inform the reader about how and why Chris McCandless decided to embark on a journey into the wilderness of Alaska. He adopts an empathetic tone in order to impart to his readers that Chris McCandless was a very misunderstood young adult.

To draw a modern-day analogy, Senator Ted Cruz of Texas used a procedural filibuster as a mechanism to shut down the federal government in opposition to President Obama’s Affordable Care Act. While some argue his political intentions were admirable, his self-interested nature drove his use of underhanded political tactics to achieve his ultimate end. In turn, his actions proved destructive for the public good—costing taxpayers millions of dollars. Supporters of Senator Cruz argue that he chose the right course of action. “The loyalties of every Senator are distributed among his party, his state and section, his country and his conscience.” The competing pressures of party interests, public interests, and personal moral responsibility to vote in the interests of his conscience forces the Senator to compartmentalize himself. As a result, Senator Cruz acted upon his ideal of statesmanship by pursuing private interest instead of adhering to party loyalty.

Krakauer’s argument is, “McCandless wasn’t “stupid, tragic, and inconsiderate,” but instead paints a sympathetic picture of a young man with a profound moral compass seeking a higher truth”. His effective case justifying McCandless’s behavior, which may include potential biases, is effective for most personages. This contretemps is feasible, but there are some personages, like Peter Christian, that see the flip side of Krakauer’s assessment. Peter, who “arrived in Alaska in 1992” with McCandless, said “Alaska is populated with people who are either running away from something or seeking themselves in America’s last frontier” he came to Alaska with the same intentions. In his article he states that he was one of those young man.

Moshe Szyf, an epigenist informed us through his Ted Talk, “How life experience is written into DNA,” of our genes and how they are “combined of two components” (15:17). He used rhetorical strategies to engage his audience in understanding the view of DNA through an epigenetics perspective. He provides many examples of experiments performed which show these layers of information. The two layers include the old information from millions of years of evolution and the epigenetic layer which includes the open and dynamic set up of a narrative that is interactive and allows us to control our destiny.

When it comes to choice it always seems to be a love hate relationship: we hate making them, but we can’t live without them. Anyone can all look back to a time in our lives where they wish someone could just pick for us, or times when we wish there were more to choose from. All Americans have many choices, and it is such a part of our daily lives that we don’t even realize it. Barry Schwartz and Sheena Iyengar‘s TED talks bring up interesting ideas about choice, how people deal with them and their affects. They both state that although choice is good, it can also have negative effects. Schwartz explains what most people believe and experience with choice, while Iyengar shows cultural differences in choice making. Both Schwartz and Iyengar

Wendy Warman, co-author of Loud and Clear: How to Prepare and Deliver Effective Business and Technical Presentations, gives instructional seminars on how to effectively participate in small talk for big success. Warman discusses the importance of small talk in order to improve communication, boost sales, enhance customer service and increase profits in any organization or industry. These are all very important benefits, which I think everyone could find use for.