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Back To Sleep Case Study

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Sudden infant death syndrome (SIDS) is the sudden death of an infant, under the age twelve months, that is unable to be explained. Although the incidence of SIDS drastically decreased since the emergence of the American Academy of Pediatric’s “Back to Sleep” campaign in 1994, SIDS continues to be the leading cause of death in infants who are between the ages of one to twelve months.
In an aim to further decrease the occurrence of SIDS, the American Academy of Pediatrics released a subsequent “Back to Sleep” campaign which focuses on more than the initial recommendations made in 1994. The recent campaign, released in 2011, focused on the promotion of safe infant sleep environments that diminish the risk of all sleep-related infant deaths.

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