Dissertation, Alcohol Abuse

13244 Words Apr 29th, 2011 53 Pages
Alcohol Abuse

Carolien Wesselink
Table of Contents
- Background 3 - Statement of the Problem 4 - Objectives of dissertation research 5 - Specific research questions 5 - Assumptions and limitations 6 - Definition of Terms 7
Literature Review - Alcohol Policy: Political Statements 8 - Alcohol Policy: The preventive Approach 9 - Influences on Behavior 11 - Alcohol Trends 13 - Conceptual Framework 14
- Brief overview 16 - Research Design 16 - Methods for data collection 16 - Data Analysis 17 - Appendices (Survey, Interview) 18
-Introduction 20
-Analysis of Survey 20
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And if someone wants to sell alcohol outside the bar he or she needs a special drinking permit (ALCA – Act, article 3).
The ‘ALCA - Act’ is made to prevent drank abuse, therefore age limits are set. To persons younger than 16 years no alcohol can be sold or served (ALCA – Act, article 20.1). Strong liquors (15% or more) are not allowed until the age of 18 years old (ALCA – Act, article 20.2). It is forbidden to let drunk people into a bar, café or club. Also pouring in drinks for already drunk people is forbidden. Meaning that the owner of a bar, café or club has to prevent people from getting drunk in their catering establishment (ALCA – Act, article 21).
Making advertisements for a catering establishment is not forbidden, however there are certain rules for the making of advertisements for alcohol.
These rules are stated in the ‘Advertising Code for Alcoholic Beverages ’ 1985. In this code is stated that 40% of all television commercials and all other audiovisual advertisements have to be provided with a slogan which is: ‘Geniet, maar drink met mate’ (ACAB – Act, article 31.2). This is a very well known slogan in the Netherlands, it means you can enjoy a drink, however do not overdo it. Moreover it is not allowed to make collective advertisements for liquor only for a certain brand. So no advertisements for beer, but advertisements
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