Global Clothing Industry Overview And Five Forces Analysis

776 WordsJan 18, 20164 Pages
Global Clothing Industry overview and five forces analysis From 2005 the liberalization textiles and clothing industry, the exports of this industry increased from 480 $ billion to 709 $ billion until 2012. (WTO.2005, 2013) The textiles and clothing industry accounts for a 4 per cent share in global merchandise exports. (The ILO, 2014) Garment industry has particularly characteristics, which selectivity and pertinence at production and market. (Adhikari, R. &Yamamoto, Y. 2007) Garment industry provides a lower investment cost and low skill labor in developed and developing countries. This industry has low barrier entry, so that clothing industry suitable for developing countries. But free trade and low barrier make it possible to adapt to rapidly changing market conditions. Therefore, the clothing industry characterize is high intensity of competition. This industry is the most protected in the global economy of all manufacturing industries, in both developed and developing countries. (Nordås, H. 2004) This report Incorporates five forces competitive environment to analysis clothing industry. Five forces model make different factors together in a simple model, as a tool to analyze the basic competition in an industry. Five forces model to determine the five main sources of competition. (Porter, 1980) For example, suppliers and buyers bargaining power, the threat of potential entrants, threat of substitutes, and from the current competition between companies in the same

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