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Kyocera Case Study

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CASE ANALYSIS

Kyocera Corporation

Preface According to the footnotes on the initial page of this case study, it was written by Nancy Rothbard of the Harvard Business School for the purpose of discussion rather than for analyzing the handling of an administrative problem. The format is generalized and it gives a broad spectrum of information from which a student can extract pieces relevant to his or her area of study for a specific class. Since this case analysis is for a class in Strategic Cost Management, the main area of interest for this paper will be in the area of “cost management”. However, given the broad spectrum of information, the analysis is not limited …show more content…

This was because of the company’s focus on meeting the customer’s needs for specialized components.
The list of products below is a testament to that high-tech solutions label. • Electronic Components – The electronic components product group provided discreet electronic components to industries that manufacture consumer electronics and to manufacturers who provided specialized products with stringent specifications to governments and industry. Chip capacitors, chip resistors, Hybrid IC’s, and quartz oscillators. In addition, thermal print-heads were included within the electronics components group. Most of these items are low-price, high-volume products. • Semiconductor Parts - The semiconductor parts product group provided the substrates and components typically used in the more expensive integrated circuit packaging. These are used in expensive machinery that is used in industrial, military or other heavy duty applications where stringent specifications are desired. • Electronic Equipment – The Electronic Equipment group manufactured and distributed communications and I/T (information technology) equipment in the form of computer peripherals, video conferencing systems, and memory for sale to manufacturers of computers and consumer electronics. • Optical Instruments – The Optical Instruments product group made single-lens reflex cameras, 8 mm video camcorders, and compact cameras. • Consumer Related Products – The Consumer Related Products

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