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Literary Voices Of Martin Amis

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Martin Amis, who turns out to be a celebrity after the controversies and criticism he met with over his personal life and the alleged gender- bias, is one of the most significant literary voices of the contemporary period. His narratives, oscillating between realism and postmodernism, present the bitter truths of modern capitalist society. British government under the rule of Margaret Thatcher shifted its interest from the progress of the Welfare state to privatization of business, marketing and consumerism which gave a rapid increase to commercialization. As the government policies change, media and advertising began to aggrandize free market and individual entrepreneurship where greed has become the prime motive. Amis deals with the …show more content…

But this deceptive and mendacious image aims at befooling people because it can be obtained only through its false signifiers. Money is one of the best examples presenting such devastating and self- deceiving impact of modern celebrity culture on human beings. Image conscious people, in order to attain affluence, high status and fame which are only appearance not actual success, depend on the conspicuous consumption of materialistic signifiers. The concepts of material consumption, the false appearance and money are interrelated. Commenting on the source of inspiration, Peter Childs remarks that “it suggests through the increasingly intense popular cults of celebrity and fame, to the commercial greed of 1980s” (44).
The novel reflects the spirit of the Zeitgeist. It premises on the loss of self, integrity, authenticity and self- restrain. As a critique of capitalism, it satirizes the growing interest in free market and privatization. The tempting and inducing strategies of free market economy have largely changed people’s lives and their way of thinking. In the absence of self- faith, morality and authenticity, the true value of life declined in the bleak world of late capitalist Western civilization.
Set in 1981 and published in 1984, Money is a story of John Self, the narrator and protagonist whose life is made of “fast food, sex shows, space games, slot machines, video nasties, nude mags, drink, pubs, fighting, television, handjobs” (67).

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