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Maximizing Profits in Market Structures Essays

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Maximizing Profits in Market Structures

Maximizing Profits in Market Structures
Competitive Markets
The basic characteristics of a competitive market are one of many suppliers provides basically the same goods or services. There are so many suppliers and so many consumers that one supplier alone cannot influence the market prices. Each supplier, or price taker, is at the mercy of the current market conditions at any given time. (N. Gregory Mankiw, 2010, p.290).This market structure makes it necessary for suppliers in a competitive market to somehow make the goods or services more desirable to consumers than its nearest competitor. One way of achieving this goal is to competitively price goods and services …show more content…

At any given time, the barriers of entry most likely are not going to affect a competitive market. Because the basic structure of a competitive market is based on many suppliers and many consumers buying and selling a similar good or service, no one supplier or consumer entering or exiting the market will disrupt the competitive market. Since no one buyer or seller greatly affects the market, it can be said that a competitive market is a series of checks and balances for the economy.
In a free market economy there are checks and balances in supply and demand. Competition affords buyers the prospect of receiving the best value for their money. Thus the competitive market is born.
Monopolies
The most prominent characteristics of a monopoly’s market structure are that a monopoly is the sole provider of a good or service and does not have any close competitors in the current market. This allows the company to set a price for the good or service that is not based on the market conditions.
Since the price of a good or service supplied by a monopoly is often based on the company’s own resources, the price is often set without consideration of marginal costs or marginal revenues. This by no means a company enjoying a monopoly can run away with the price. The good or service must be fairly priced to encourage sales. If a monopoly

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