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Postmodernism in White Noise by Don Delillo and Rabbit, Run by John Updike

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Thesis statement: The constant change in the world, as evidenced by consumerism in the books Rabbit, Run by John Updike and White Noise by Don DeLillo, gives a false sense of security to the protagonists of the two books thereby blurring the reality they are in and destroying them in the end.
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Don deLillo’s White Noise: Postmodern elements Most postmodern books have been published after World War II. First published in 1984, White Noise by Don deLillo explores the emergence of technology, popular culture, and media in the eyes of Jack Gladney, a professor and the chairman of Hitler studies in the College-on-the Hill.
“All plots tend to move deathward,” Jack surprisingly remarks in one of his lectures. Considering his pervading …show more content…

The school where Jack works in has a whole department for popular culture. Murray, his colleague, even proposes to establish a department for Elvis Presley, similar to the Hitler department chaired by Jack. Obviously, the professors in the college consider this as significant even if other people think otherwise. Image and aura is also important for Jack. Upon installation as the department chair of Hitler studies, he was advised by the college chancellor to change his image into a more formidable one. Hence, Jack starts to refer to himself professionally as J.A.K. Gladney, and he also starts wearing eyeglasses with dark lenses to give him an academic, professional look. However, Jack feels detached from the identity he created for himself. Later in the novel, during the airborne toxic event, Jack wishes that he had his academic clothes and dark glasses with him during that time. From this, one can see the power of image, or advertising, on the protagonist. Jack’s academic regalia can be equated to Jack’s increased sense of security when he is actually wearing his academic gown and glasses, as opposed to his vulnerability when he is not wearing them. In this case, the image that Jack projects has become more important than him–the representation ahs become more essential than the one being represented. The supermarket also serves as a huge symbolism of security in the novel. In

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