In the article “The Battle Against Fast Food Begins in the Home,” Daniel Weintraub argues that it is the parents, not anybody else, who are responsible for teaching kids healthy eating and exercise habits. He also states that, “It’s the fault of the parents who let their kids eat unhealthy foods and sit in front of the television or computer for hours at a time.” His argument that parents are to blame for childhood obesity is correct to a certain extent but he fails to realize that fast food company’s marketing and advertising to young children also plays a big part in the problem.
Parents are naturally responsible for their kids eating habits. They have a huge impact on whether their kids want to eat healthy or unhealthy, or whether they…show more content… That’s why it is the job of the parents to encourage them to do this.
But parents are not the only ones to blame. Fast food companies aren’t as innocent as some may think. They play just as big of a part in childhood obesity as parents do. Notice how advertising and marketing are being directed to young children. This is because it’s a lot easier to influence kids when their favorite cartoon character is on almost every product that fast food companies are trying to sell. In David Barboza’s article, “If You Pitch It, They Will Eat,” he states, “Marketers know that children love animals and cartoon characters, and industry observers say they have used knowledge not just to create new shows but to produce a new generation of animated pitchmen.” Advertisers know what children find appealing and they use it to their advantage. They don’t really care so much about what the outcome may be from buying all this unhealthy food; they just care about selling their products.
Ultimately, parents and advertising play a huge part in childhood obesity. Parents need to teach kids at a young age, the importance of exercising and eating right and how it will lead to a healthier lifestyle. If parents are parenting, by encouraging their children that the commercials aren’t always right and they