Turn on your television, it does not matter which channel. It will not take long before you are bombarded with images of what the world has decided you should look like. Television is not the only means by which our image of ourselves is distorted. The internet, newspapers, magazine, and any other form of the media have spread this disease that cause affected individuals to believe they are not good enough. Beauty has become defined by appearance and the media refuses to see it as anything else. This twisting of our conception of what it takes to be beautiful has had a negative impact on our culture and lifestyles. Women and men both have to face these images and they either fight or succumb to the oppression. What we are up against is best defined by Harper and Tiggemann’s study on ideal media images:
There is no doubt that Western women are subject to a great deal of pressure to conform to the thin ideal of feminine beauty. As a result, many experience body dissatisfaction in the form of weight concern, and a sizeable majority will actively seek to reduce their weight. Current sociocultural theory offers the most robust theoretical framework for understanding body dissatisfaction, contending that the thin ideal is created and reinforced by a number of social influences. Among these, the mass media have been identified as the most pervasive and the most powerful. (649)
While the quote only refers to women, men also face many of the same issues. If the media continues to
It is no secret that today’s society defines beauty as thin, long-legged women with statuesque bodies. Examples are found everywhere just by glancing at the closest magazine ads or by scrolling down the latest fashion article online. Normal, everyday women are being forgotten and tossed aside to make room for the “Top-Model”-like women currently crowding up Hollywood. Media depicts women as an unattainable image. They pressure ladies to buy the products they’re advertising; luring them with false advertisements promising that with it, they too could be perfect. While the media portrays women in a certain way for advertising and marketing benefits, it has caused numerous negatives effects to women’s self-esteems nationwide, it contradicts
To begin with, the media industry has the power to decide what reaches the public’s eye; therefore, they present to the public their versions of what “beautiful’ women should appear like. The media has created their version of what the “ideal body” should be. They continuously show the audience photographic images of models that appear extremely thin. Media meticulously chooses women with bodies which media calls “sexy”. Spectators rarely get a glance of women who are overweight. For example, all of the actress that make an appearance on television shows are below what is considered a healthy weight. Yet, this concept is what media has defined as beautiful, influencing many women to obtain a thin figure. As a result, of these messages sent by
One reason mass media is so effective at portraying unrealistic body types as normal is because the mass media helps to set what is perceived as normal. In an article about the mass media’s role in body image disturbance and eating disorders, J. Kevin Thompson and Leslie Heinberg state, “A sociocultural model emphasizes that the current societal standard for thinness, as well as other difficult-to-achieve standards of beauty
It is essential to examine the cause of media’s increased influence on self-estem and body dissatisfaction before debating the possible solutions. First of all, as Geissler indicates in the essay, “We live in a fat-fearing and food moralizing culture where magazines, movies, and a multimillion dollar ‘health’ and diet industry all pump out the message ‘thinner is better’.” (330) The ideal of slender
In the article “Distorted Images: Western Cultures are Exporting Their Dangerous Obsession with Thinness,” author Susan McClelland’s mainly focuses on how many young women idolize the women they see on T.V. The media is making many women feel as if they need to look a certain way to fit in with the world. Also the fact the western culture is spreading to other countries is a big issue because sicknesses, like bulimia, were not an issue before. Many women in other countries are starting to look at the women in the United States and want to be just like them. In this article, the author says that television, magazines, and media show
Media is a significant force in modern culture, particularly in America. Sociologist refer to this as a mediated culture where media reflects and created culture. Communities and individuals are bombarded constantly with messages from a multitude of sources. These messages promote not only products, but moods, attitudes, and a sense of what is and is not important. The messages that the media portray are conflicting and it is impossibly hard to achieve both messages since one is orientated toward fast food consumption and the other it orientated toward an extremely thin ideal. Many researchers have hypothesized that the media may play a central role in creating and intensifying the phenomenon of body dissatisfaction and consequently,
The media group that retouches images skews the “normal” body image of people through many of its outlets, including models in advertising and magazines, and actors in TV and movie productions. “The average model portrayed in the media is approximately 5’11” and 120 pounds. By contrast, the average American woman is 5’4” and 140 pounds” (Holmstrom, 2004). This statistic shows how the media manipulates consumers into believing that because they are not what the average model looks like, they are not living up to a certain standard which implies that they need to look like that to be beautiful. Another research fact that shows a similar concept is that, “In the United States, 94% of female characters in television programs are thinner than the average American woman, with whom the media frequently associate happiness, desirability, and success in life” (Yamamiya et al., 2005). This association of female thinness and happiness, desirability and success makes consumers believe they must achieve this unrealistic thinness to achieve more ultimate goals and fulfillment in life. “The media also explicitly instruct how to attain thin bodies by dieting, exercising, and body-contouring surgery, encouraging female consumers to believe that they can and should be thin” (Yamamiya et al., 2005). This idealization of thinness in the media is seen so much, and is extremely harmful to women’s self confidence and is often associated with body image dissatisfaction, which can be a precursor to social anxiety, depression, eating disturbances, and poor self-esteem (Yamamiya et al.,
The results of this study indicated a low effect size for all studies. The participants who were shown pictures in the media of thin models tended to think there was something wrong with their body weight. Other participants who viewed models who were overweight tended to have a positive outlook on their body image. Another study that was conducted by Han, 2003 looked at female Korean college students and the way in which media exposure affected the way they perceive body image. This experiment was conducted by using 42 college female college students who were exposed to images of thin models in magazine ads. After viewing the images for about 5 minutes the women were then asked to fill out a questionnaire. This questionnaire was built to see their indication on body dissatisfaction and eating disturbance based upon the pictures that were shown. Then an upward comparison was used to see whether they agreed or disagreed with the images of the models shown. As these results stated the females that were exposed to the pictures of the thin models showed a higher level of upward comparison then those who were not shown the models. Participants in the experimental group also perceived the thin models to be more practical than those who were participants of the control group. A second part of this experiment used 75 female college
Today’s culture has placed women across the globe in a position where they are constantly flooded with idealistic images that depict what the media perceives as the “perfect body.” Quite often, young university-attending females, those who are involved in social identity formation, are exposed to numerous forms of media that fabricate various experiences relative to body image. In the past, researchers have surveyed women who are exposed to body-related standards using multiple forms of mass media as a unified entity, which has caused for limitations since each means -such as magazine advertisements- differs in relation to how a thin idealistic image is portrayed. In light of prior research, Harper and Tiggman established that
Chronic dieting, low self-esteem, depression and, high levels of body dissatisfaction were among the major issues women face when addressing their body image (Gingras, Fitzpatrick, & McCargar, 2004). The severity of body image dissatisfaction have increased to such a dangerous state that it was added to the DSM-IV as a disorder now called body dysmorphic disorder (Suissa, 2008). One of the main reasons for the prevalence of these conditions in women was due to contemporary Western media, which serve as one of the major agent in enforcing an ultra-thin figure as the ideal for female beauty (Saraceni & Russell-Mayhew, 2007). These images and models presented by the media have become the epitome of beauty, pushing women who internalized these images to dangerous extent to attain these norms. According to evidence from previous studies, contemporary Western cultures have influenced women to an acquired normative state of discontent with their bodies, which have become the source of maladaptive eating practices, negative psychological outcomes, and, chronic health conditions associated with eating disorders (Snapp, Hensley-Choate, & Ryu, 2012). The seriousness of these body image conditions among youths and women have also led to congressional actions.
Many people in modern culture have developed what has been termed a normative discontent with their bodies. Women are particularly vulnerable to this development of body dissatisfaction, which has been shown to create numerous negative heath issues. These health issues are a direct result from trying to achieve the unrealistic ideal image that media has created. This idea on how the body should look floods modern media and women are discriminated upon if they are unable to meet these strict physical requirements. However, unknown to the masses, the majority of the physical characteristics portrayed are achieved from digital enhancement and not only the product of weight loss. It is my goal within this paper to discuss the population is
Therefore, the commendation of such look and shape commercializes unhealthy body image and procreates eating disorders. Unfortunately, at present the commercialism of a perfect body is encountered by almost everyone on everyday basis. The public is bombarded daily with images of glamorously thin women in commercials, on billboards, in movies in magazines and etc?According to Melanie Katzman, a consultant psychologist from New York, the media has actively defined the thin ideal as success and treats the body as a commodity. (Rhona MacDonald, 2001) It is evident that the persistent advocating of the media and the society produced a constant pursuit of thinness, which became a new religion. A study conducted by Harvard researchers has revealed the effect of media and magazines on adolescent girls in high schools. The children were exposed to fashion magazines and television commercials, and a while after were given self-rating surveys. The study found that sixty-nine percent of the girls said that magazine pictures
The female body image is highly influenced by the mass media and the media’s portrayal of women, ‘70% of college women say they feel worse about their own looks after reading women’s magazines’ (University of Massachusetts & Stanford University, 2006), the portrayal of women in the media has an unrealistic approach and brings out body dissatisfactions and this results in eating problems and disorders.
“To be happy and successful, you must be thin,” is a message women are given at a very young age (Society and Eating Disorders). In fact, eating disorders are still continuously growing because of the value society places on being thin. There are many influences in society that pressures females to strive for the “ideal” figure. According to Sheldon’s research on, “Pressure to be Perfect: Influences on College Students’ Body Esteem,” the ideal figure of an average female portrayed in the media is 5’11” and 120 pounds. In reality, the average American woman weighs 140 pounds at 5’4”. The societal pressures come from television shows, diet commercials, social media, peers, magazines and models. However, most females do not take into account of the beauty photo-shop and airbrushing. This ongoing issue is to always be a concern because of the increase in eating disorders.
Social media plays an immense role in the way that stereotypes about attractiveness is conveyed in regards to body image. As Gerbner and Gross wrote in 1976, the cultivation theory states that high frequency viewers of television are more susceptible to media messages and the belief that they are real and valid. The subjection to social media can cause an idealistic view amongst young girls and women alike. Among the mechanisms of human agency none is more central or pervasive than beliefs of personal efficacy (Bandura, 1997). This belief that these body types are achievable can lead to females being dissatisfied within their own skin. The result of the discontent can potentially lead to eating disorders. Body dissatisfaction occurs when views of the body are negative and involves a perceived discrepancy between a person 's assessment of their actual and ideal body (Cash and Szymanski, 1995 and Grogan, 2008). It is estimated that approximately 50% of adolescent girls report being unhappy with their bodies (Bearman, Presnell, & Martinez, 2006). Surveys have revealed that the exposure to social media can cause body dissatisfaction, eating disorder symptoms’ and the concept that thin is “beautiful” amongst young girls and women (Botta 1999; Harrison and Hefner 2006; and Stice et al. 1994). With media influence, the question is the strength of the effect, studies indicate the effects are small in scale; they are likely to operate in accordance with particular differences in