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The 's Study On Ideal Media Images

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Turn on your television, it does not matter which channel. It will not take long before you are bombarded with images of what the world has decided you should look like. Television is not the only means by which our image of ourselves is distorted. The internet, newspapers, magazine, and any other form of the media have spread this disease that cause affected individuals to believe they are not good enough. Beauty has become defined by appearance and the media refuses to see it as anything else. This twisting of our conception of what it takes to be beautiful has had a negative impact on our culture and lifestyles. Women and men both have to face these images and they either fight or succumb to the oppression. What we are up against is best defined by Harper and Tiggemann’s study on ideal media images:
There is no doubt that Western women are subject to a great deal of pressure to conform to the thin ideal of feminine beauty. As a result, many experience body dissatisfaction in the form of weight concern, and a sizeable majority will actively seek to reduce their weight. Current sociocultural theory offers the most robust theoretical framework for understanding body dissatisfaction, contending that the thin ideal is created and reinforced by a number of social influences. Among these, the mass media have been identified as the most pervasive and the most powerful. (649)
While the quote only refers to women, men also face many of the same issues. If the media continues to

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