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1960 Presidential Debate

Decent Essays

Discuss the political impact of television and the new “social media”.

Political impact of television, In 1960 Presidential Debate between Republican Vice President Richard Nixon and Democratic Senator John F. Kennedy was the first to be televised. “Television gave elected officials and candidates for office and unprecedented way to speak directly to millions, face-to-face”. The increasingly negative tone of ads and political commentary has driven many to abandon interest in politics. Television lets the viewers see what is going on in a political race, debate, and the polls as it is happening, and the viewers will make their minds up by what they see and hear. This is more expensive for the candidates, because they have to pay for air-time. The TV networks usually let you see what they want you to see, during a broadcast, especially when they cut to a commercial often. …show more content…

“An emerging market and communications network for nonprofits, small businesses, and political campaigns”. Since most Americans have a cellphone and access to a computers these days. This makes it easier for candidates to get free advertisement out to the viewers, without them paying big money out for a spot, and the viewers either like something or they don't then they will pass it along or tell someone to look at something and it will get passed along and more viewers will share it, so the word will get out faster.

“5 ways New Media are Changing Politics”:

1. News you can choose – People are selective viewers now, “they approach their news consumption the way they approach their iPod”. Viewers can choose the Internet, Facebook, Messaging, Twitter, Snap-Chat, You Tube, TiVo, Cable TV, and the best one is word of mouth of where they saw something.

2. Share this – “Sharing is emerging as a way of distributing the news”, as with Tweeters, Facebook, iPhone apps, and by text

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