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Background And History : Best Buy Co.

Good Essays

Part A:

Background & History:
Best Buy Co., Inc (Best Buy in short) is a Minnesota-based large electronic retail store in U.S, Canada and Mexico. As the predecessor of Best Buy, Richard M. Schulze established Sound of Music, Inc. in 1966, which is electronic store focusing on home and car stereo (Gibsons and Billings, 12).
Afterwards, with 17-years of business expansion, Richard and his partner altered the company’s name into Best Buy Co., Inc. In the corresponding year, the annual revenue of Best buy reached $9.7 million and the primary business covered small appliances and VCR.
Right after 1983, Schulze launched his “Superstore Format” concept, which redefines the position of Best Buy as a “Big Box Electronic Store”. This move boost the customer’s opportunity to interact with products before purchasing it.
In 1985, Best Buy went public. Two years later, the return spike to $293 million from 24 stores.
In the Millennium year, Best Buy launched “Bestbuy.com”, and diversified products, which includes large appliances, Hi-Tech products, and digital contents were sold online.
2001 was a special year for Canadians, Best Buy purchased Future Shop Ltd,. (Future Shop in short) which is the biggest Canadian electronic retail store for $385 million (Flavelle)
Culture & Value:
Best Buy has 4 core values for their employees: 1) Having fun while being the best; 2) Learning from challenge and change; 3) Showing respect, humility, and integrity; 4) Unleashing the power of our

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