Brain Storm: The New War on Poverty How the media portrays those living in poverty initiated many new chapters in scholarly research. Very few, however, address the media’s depiction of the poor during times of disaster (natural or manmade). The issue of poverty is mostly understood through the frames in which the media presents it. As the media continues to use episodic frames (individual causes) over thematic frames that seek to address poverty in its entirety (Iyengar, 1990), the frames deliver largely inaccurate and stereotypical interpretations of those in poverty. Episodic frames often ignore the larger structural factors, such as unemployment, (Kendall, 2011) thus creating a fractured image of poverty and those who live within …show more content…
Lastly, I will merge scholarly works that include media framing, poverty, and disaster coverage to show how the media’s frames can negatively affect aid from reaching impoverished communities, illustrated an inaccurate image of the residents in the community, and initiated a false sense of panic to viewers.
Framing
Framing, described by Robert M. Entman, is the process by which reporters make “information more noticeable, meaningful, or memorable to audiences.” (Entman, 1993) Frames provide salience through “placement, repetition, and association with culturally familiar symbols.” (Entman, 1993) These frames, however, are manipulated to direct audiences to consider certain features or key points and to ignore or minimize others. (Kendall, 2011) That is not to say that what is excluded from the frame is insignificant. The “power of a frame can be as great as that of language itself.” (Entman, 1993) Conversely, information that is excluded from a frame speaks volumes as well. In the case of poverty, societal influences are most often ignored due to isolated, episodic frames.
Communication and Political Science scholar, Shanto Iyengar, notes that news reports are the primary vehicles for which Americans receive information on political issues. (Iyengar, 1990) The frames in which they are presented can significantly influence public opinion. For decades, coverage of poverty within the news media has been significantly
Twenty-first century reporters fill the airwaves with “news” pertaining to facets of life entirely opposite of awareness and activism. When news regarding anything aside from the lives of celebrities or current pop culture does make the headlines, the story seems presented in a watered-down, somehow censored, fashion; leaving the reader asking more questions than they received answered. As the major methods of mass media become increasingly consumer driven, the great majority are presented with less mentally stimulating material called “news”. As a result, Americans are often less informed, and thus less willing to become involved in, political, social, and economic issues, nation and worldwide. Through the application of relevant and straightforward journalism, like that practiced by Ida B. Wells, the people of this country may be armed with the knowledge needed to have an effect on the events unfolding today that will affect tomorrow.
The article Being Poor, Black and American: The Impact of Political, Economic, and Cultural Forces written by William Julius Wilson is about the struggles and inequalities African Americans living in poverty encounter. Wilson discussed political, economic and cultural forces that have an impact on American impoverished communities. The author suggested the natural disaster of Hurricane Katrina brought the media and world attention to poverty in the United States. Prior to Katrina, the author believes Americans did not focus or sympathize with poor communities. This unsympathetic attitude stems from the belief that people are poor because they did not work hard enough, or are not doing anything to get out of that situation. After Katrina, Americans started to notice and care about the impoverished communities because the hurricane was a natural disaster and out of their control. Overall, the author explains how politics, economics and cultures forced many families into poverty, and diminishes the idea that people live in poverty because of their own shortcomings.
In her writing, George examines how certain organizations, such as the “Habitat for Humanity” that aim to eliminate poverty may be working against themselves by the way they choose to show the problem. The visual representation that the organization gives reflect the understanding that most Americans have when it comes to what poverty really is. Showing the typical shacks, dirt, and black and white photos will alter a person’s mindset on poverty and cause them to not be able to recognize themselves in that situation. In reality, the poverty in countries like Africa are no different than the poverty we have in America. Georges writing gives examples of how Americans within our society are not motivated to help people as compared to other countries. All the sources she uses in her analysis are representing
As a main point of her argument, she argues that poverty is generally stereotyped into the poverty that would only be seen in Africa, or another third world country. To support this, she establishes a sense of ethos for her readers by citing other individuals that have also noticed the poverty representation gap. Seeing that poverty is a complex issue to begin with, George addresses this complexity by simply suggesting that it should be represented as such in the media. Nonprofit charities may now have to reconsider their
In Seeing and Making Culture: Representing the Poor, author Gloria Watkins under the pen-name Bell Hooks discusses the problem with the way poverty is depicted in the media in America. From her own personal experiences growing up poor, she has observed what the stigma surrounding poverty does to the underclass. Hooks points out how the media generates the idea that being poor means that one can’t live a meaningful life, and that one should feel ashamed for not having lots of money or things. To further her argument, Hooks uses examples from encounters she has had where people are conditioned to believe the poor are lazy, dishonest, and unworthy. Bell Hooks
A liberal is a person that believes that the government should provide equality for all, while a conservative is a person that believes in limited government and that the government should provide the necessary freedom for people to pursue their own goals. Over time, it has been argued, mostly by conservatives, that there is a liberal bias in the media. Liberals have combated this idea with the belief that conservative media is devoted to making efforts to invoke fear and division in the general public. Though liberals make a fine counter-argument, it is easier to observe that the media is liberal-biased. The liberal versus conservative debate can be compared to facts versus values. Another reason for bias within the media is that a significant percentage of minorities, or smaller groups within the population that are often thought to be poorer, politically identify themselves as liberals. To make these minorities feel like the government is on their side as well as everyone else’s, the media must accommodate the needs of these minorities. Because of this, the media becomes liberal-biased.
To apply the framing theory into our daily life, Gitlin (1980) defined the approach of news frames to “make the world beyond direct experience look natural” (p. 6). All kinds of news and messages that were sent by all types of media influencing the audiences’ conception in understanding the incident happening around them.
Now I realise it seems a bit hypocritical of me to attack the media’s representation of a news event when I myself am a part of the hype-generating circus we call mass media. However, the voice of my wise, high-school English teacher echoes in my subconscious that we should always be critical of the texts we consume and conscious of the
In ‘Seeing and Making Culture: Representing the Poor’ by Bell Hooks, issues involving the poor and the rich in the society are brought to light. Hooks addresses issues such as how the poor are viewed in the community, common assumptions about the poor, and how the poor are represented in the media. In her analysis, it is evident that those living in poverty are grossly misrepresented. This misrepresentation affects these people’s daily lives.
The missing perspective is the multi national media organization and high ranking."They could have used a wider shot-- but the pictures wouldn't have fit the narrative." (Gladstone, 2011/2013, P.337)
What is your perception of the poor and less fortunate in society? Would you say that you have a low perception of them or do you regard them in the highest? Would you do your social duty to reach out to the poor and impoverished to assist them, or help assist, in establishing programs that would aid in leading them to a brighter future? These are the questions that I ask of myself as I read, “Seeing and Making Culture: Representing the Poor,” by bell hooks. My paper examines the perception that pop culture, society, and media have of the poor, as well as, the expectations and responsibilities of society to ensure a response to
Words provoke preconceived ideas and images in the mind, when it comes to a situation like poverty these preconceived notions can have undesirable and unintended consequences. Diana George examines the semantics and the imagery of the word poverty in her article titled “Changing the Face of Poverty; Nonprofits and the Problem of Representation. While also addressing the issue of the perception poverty and what someone in poverty truly looks like (676). Prof. George is arguing that organizations like Habitat for Humanity, which are created to help people in poverty actually perpetuate the wrong image of what someone in poverty looks like (678). Most organizations created to help those in need, especially those in the US tend to portray poverty as what is seen and thought of as living conditions in Third World countries (683). In reality, poverty is all around each and every one of us in this country on a daily basis, and people might not always recognize it for what it is (681,682). Furthermore, the majority of people living in poverty in the United States do not live like or look like someone living in a Third World country. But in reality they are still living in poverty nonetheless (682,683). Organizations that portray people living in poverty here in the US as totally devastated and completely impoverished are doing a disservice to the people they are attempting to help. Consequently, by doing this they are giving a limiting idea of what someone living in poverty
Reese (2007) defines a frame as an interpretative package that gives meaning to an issue. It seeks to make sense of relevant events and outlines important issues. Further, it emphasizes and excludes some elements of a topic, thereby giving the audience a way to understand the issue. As such, frames activate knowledge by stimulating stocks of moral and cultural values to create contexts. Frames confer salience to certain aspects of an issue (Tewskbury & Scheufele, 2009; D'Angelo, 2002). In so doing, frames define issues, diagnose causes, make moral judgments, and suggest remedies.
Discussion of poverty in our media is rare because it does not catch the public’s attention. Media plays a big role in persuading the public’s opinion. If media portrayed children living in poverty as _________, then people who are not poor could actually believe them. However, if the media portrayed children in poverty just like everyone else, except trapped in a system, then_________. Usually if we hear about poverty in the media, it is described using harsh facts and statistics, rather than actual people.
The way the media frame issues has a subtle yet significant effect on the general public. Studies have shown that frames can help determine which procedures we find medically necessary (Edwards, Elwyn, Covey, Matthews, & Pill, 2001), can influence our ability to recall critical details of a news story (Valkenburg, 2000), and can even subtly influence elections (Shah, Domke, & Wackman, 1996). Given the impact frames can have on the general public, it is important to have a clear way to conceptualize and measure their effects.