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Case Study On Everledger

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BLOCKCHAIN: EVERLEDGER’S SOLUTION TO DIAMOND THEFT

ABSTRACT
It is rightly said that Diamonds are women’s best friend and men’s worst enemy. Women have always loved diamonds since the beginning of time, so it’s little wonder that men have always sought diamonds-even if it means putting themselves in great danger or on the opposite side of the law. Diamonds are stolen not only because women love them but also because of their worth in the market. Millions of dollars of fraudulent diamond theft transactions take place every year globally, and the reason is that the origin of diamonds is hard to track and trace. How can an insurance company know that the diamond stolen is the diamond being claimed for? Around 65% of fraudulent diamond claims …show more content…

Proof of ownership of jewellery is locked in a paper, and paper can be easily manipulated or misplaced.
Everledger was created by Leanne Kemp to address this issue.
This case study throws light on the diamond fraud, an issue that currently plagues the global diamond industry and how Everledger, a London based startup is tackling this serious problem through the use of Blockchain technology. The questions being addressed are:
• How Everledger will help in solving the problem of diamond theft and blood diamonds?
• What exactly is Blockchain Technology?
• Where else can the Blockchain Technology be put to use?
Key Words: Blockchain, Diamond Heist, Kimberley Process, Blood …show more content…

FinTech company Everledger, in particular is leading the way in examining the technology’s potential applications.

EVERLEDGER
Leanne Kemp, a serial entrepreneur who originally belongs to Australia, has a background working in insurance and the jewellery industry, as well as with developing technologies such as RFID. It was her combination of industry experience and exposure, talking with insurers about the huge problem of fraud plus a sense for the potential of a new technology like blockchain which ultimately sparked the idea for Everledger. She presented her idea at an Aviva hackathon last year, where it won an innovation award and caught the eye of TechStars MD who persuaded her to form a team and start a business.3
Kemp then joined hands with Gaurav Rana, an expert in blockchain technology and Marc-Antoine Trehin, an expert in data focused on delivering a working platform for industry.
This is how Everledger came into being.
BLOCKCHAIN- DIAMOND’S NEW BEST

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