Critical Analysis Of Eric Schlosser's 'Your Trusted Friends'

In the article “Why I Let My 9-Year-Old Ride the Subway Alone” by Lenore Skenazy, she expresses her disagreement with over-protectiveness of parents in our society. To persuade her audience, she most effectively uses analogies and comparisons to appeal to different types of audiences, personal anecdotes to show that she has experience with children and being a parent, and, last but not least, acknowledging the other side to show the common misconception between two opinions. Using these three types of rhetorical strategies in her article, Skenazy is able to convince readers that vigilance to children is limiting their ability to be responsible and make decisions on their

Since the 1930’s, the Walt Disney Company is known for producing characters, images, as well as stories which have created happiness for audiences around the world. This corporation has grown from a small cartoon studio run by famous Walt and Roy Disney to a million dollar business. In Janet Wasko’s novel, “Understanding Disney”, Wasko explains Disney as corporation calling it “The Disney Empire”. Throughout her novel, Wasko argues that Disney is set up like a typical profit seeking corporation, as well as creates and manufactures fantasy, and lastly re-invents folk tales by “Americanising” them.

The infamous pair Walt Disney and Ray Kroc have more things in common than you thought. They are both are founders of momentous companies that changed America, both hail from Illinois, both born early 1900s, both germaphobes, both have museum to commemorate their life, both served in the first World War ambulance corps, both dropped out of high school then founded their own colleges pertaining to the employees at their establishments, both settled in southern California, both salesmen and lastly both had the same view of American Society. During his time as a salesman Kroc came across one of the important actions of his life. He was selling milk shaker mixer at the time when he got a order of eight from McDonald’s. Ray

Net income increased from $93 million in 1984 to $445 million in 1987, so Disney increased its net income more than four times after Eisner’s takeover in the first four years. Much of this incredible success is due to Eisner’s tough leadership, brand management and his corporate strategies. He not only brought the company back on track, but also made sure, that Disney did not loose its sight in his own corporate values (quality, creativity, entrepreneurship and teamwork) (1, p. 4). Much of Disney’s success in the first four years under Eisner was due to the strategies of simultaneously “managing creativity” and keeping an eye on costs due to well-defined financial objectives (1, p.4). What’s more, Disney

Mickey Mouse may be an iconic figure. However, history has shown that Walt Disney may have actually been a rat. Building his empire of “The Wonderful World of Disney” does not qualify him to be a captain of industry. By definition, a captain of industry is one with positive integrity. Whereas, a robber baron is motivated by greed. As Disney began his ascent, he was like the Pharaoh in his Prince of Egypt production. Believing the end justified the means, Disney plowed over employees, considering their livelihood as part of collateral damage. Disney was a robber baron with a pernicious temper, who harshly controlled employees, and ruled his cast members by intimidation.

In the article kid kustomer by Eric Schlosser published in “2011” in the United States of America, the author argument shows that advertising companies in 20th century have changed throughout the years. Today companies direct marketing towards children, because children will then be drawn to a product and ask their parents for it, which often times can lead to nagging. It is evident that Schlosser’s purpose is “to change the way you eat and the way you spend money, as well as the way you think. Eric Schlosser graduated from two universities, he graduated from, Princeton University and Oxford University. Schlosser was born in Manhattan, New York; he spent his childhood there and in Los Angeles, California. His parents are Judith (née Gassner)

Each piece of information is presented with background information or evidence that allows the reader to retain the information and accept it as true. When Schlosser introduces the topic of research on children he supports it with sources such as, “Dan S. Acuff-the president of Youth Market System Consulting and the author of What Kids Buy and Why (1997).” Schlosser remains cautious to keep the article from becoming overly factual with statistic and studies, he uses example or events to back up his claims. As an example, Schlosser talks about the perfect synergy of two companies collaborating to create an unstoppable sales tatic. As he discusses this he throws in many events of when these tactics worked, “In 1999 McDonald's distributed eighty different types of Furby. According to a publication called Tomart's Price Guide to McDonald's Happy Meal Col- lectibles, some fast food giveaways are now worth hundreds of dollars.” The way the author approaches to support his information is strong because it is necessary for the content without making the information too factual and

Louv develops his argument by using insightful anecdotes that allow him to become more relatable to the reader. He relays a story about his friend’s experience of being pushed to buy “multimedia entertainment products” by a car salesman selling her a luxury car. This anecdote is enhanced by a hyperbole to describe how the car salesmen’s “jaw dropped” when she decided to draw the line. The use of the anecdote makes Louv seem more personable to any parent who desires convenience because it shows that he understands the appeal of such luxuries, but he continues by showing everything the child is losing from not observing the natural landscape and experiencing the real and physical world. This anecdote allows the reader to experience the same feelings that the friend may of felt in that situation. This makes the argument a more relatable

In this chapter, Schlosser talks about the relationship between Ray Kroc and Walt Disney as well as how both men became the men they are today. During the chapter, the many similarities between the two was described. Both Kroc and Disney were born in Illinois a year apart, they served together in World War I, they both dropped out of high school, they both moved to Southern California after the war and They also both became geniuses at marketing their products to children. Schlosser discusses Kroc’s various career choices before being sold the right to franchise McDonald’s. Once Kroc was sold the rights to franchise he sent a Disney a letter, inquiring if there might be room for his restaurant in Disney’s new park (Disneyland) but a deal never

This helped bring forth a new marketing strategy—which Tom Engelhardt has called the “Shortcake Strategy” — in which children’s television shows were created for the exclusive purpose of marketing large collections of children’s toys. The prized childhood memories of Generation Y are filled with these shows and toys: Strawberry Shortcake, He-Man, the Care Bears. Discussing the politics of this kind of marketing with students is even harder than discussing wedding excess. A student once wrote in my teacher evaluation, “Great class, but please don’t go hating on Strawberry Shortcake.”

The second thing I will be talking about today is that, do corporations have a legal right to track your car? If you think that is a purely academic question, think again. Vigilants website notes that, “DRN fuels a nation network of more than 550 affiliates,” and it also “captures data over 50 million vehicles each month.” For example, the article gives some phrases like when Crump says, “This is the same argument that the NSA made in the face of public.” Now this is a prime example of an essay that I’m writing because the language appeals to negativity in this article. Beyond just rhetorical appeals, another style choice of the author is the use of questions they had put us to thought. Well following that, in a lawsuit against the state of Utah, Digital Recognition Network and Viligant solutions are arguing that a recent Utah law banning them from using automated cameras to collect images and locations which is a violation of their own free speech rights. By using words like "one could argue" and "this is a complicated area", the author is attempting to make the reader think harder of what the critics could argue to this point in time. This language is powerful to a certain because if you guys are critics to this argumentized essay then you would agree, if not, you would think about words like one could argue. Overall, this article

Television ads are arguably the most influential form of advertisement for fast food chains considering the fact that there 115.6 million TV homes in the United States, and over half of these homes have at least three TV’s. Today’s children spend on average of 44.5 hours a week in front of some type of screen whether its computer, TV or cellphone. More than any other activity in their lives other than sleeping (American Physiological Association). It has been discovered that children under the age of eight have difficulties telling apart programming and advertising and do not understand the persuasive techniques used on them, making them the main target for fast food companies. By incorporating famous people in TV commercials, people of all ages are tricked into thinking that if they copy the actions of the famous than it is acceptable to give

There are several aspects of my essay that are strong. First, I believe that my topic sentences were representative of the topics I detailed in my essay. For example, I stated that, “In Florence Kelley’s speech, child labor is portrayed as a difficult, evil task.” In doing so, I was able to describe Kelley’s central argument, which I returned through during the remainder of my essay. Secondly, I successfully chose effective rhetorical strategies to support my argument.

“Your assignment is to write a persuasive essay and present it to the class in a week. You will be graded based on how convincing it is. Today we will be choosing topics,” announced Mr. Bowerbank, my 7th grade English teacher and ruler of classroom 110. My class simultaneously groaned at the prospect of work. I simply lifted my head with intrigue as it was already May and about time we had our first essay. He then proceeded to give examples of topics we could choose and gave us some time to think before we had to tell him our topic. My classmates were already rushing to tell the teacher their idea lest someone else steal it. That meant the usual abortion, death penalty, or drug use topics were out. I really couldn't think of anything and the teacher was slowly making his way through the remaining students like an executioner beheading criminals in a line. I have always thought that he would make a marvelous supervillain if he had a curly mustache, a tophat, and a cape. Eventually my name was called. I slowly dragged myself over to his desk. Even sitting down, he still seemed to tower over me. “What is your topic Cindy?” As usual in such desperate times, my mind turned to food. “Waffles are better than pancakes.” I figured that a waffle was just a differently shaped pancake with a nicer texture. “Hmm. Excellent topic. I look forward to your essay!” I survived to live yet another day.

Starting as a young boy from Missouri, farmer Walter Elias Disney set out to make a mark on society. After first joining the Red Cross in World War I, he came back determined to be an artist. After moving to Hollywood in 1923 with his older brother Roy, they founded Disney Brothers Studio. After diversifying as much as possible, Disney had a firm grasp on the global market share until the 1980’s where the company’s revenues began to slump in the film industry. Luckily Sid Bass invested $365 million in order to rescue the company and bring an end to all hostile takeover attempts. Disney’s billion dollar powerhouse status in the entertainment industry can be broken down and analyzed using the