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Effects of Media on Body Image

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Effects of Media on Body Image Discussion This study was conducted to analyze the impact of media, mainly fashion magazines, on how women perceived the idealized body weight and shape as well as the impact of media on the decision to diet or initiate an exercise program. Twenty working class women were given questionnaires at different times. The exposure to fashion magazines was assessed by determining whether the participant was a high level frequency viewer of fashion magazines, viewing them once per week up to daily, or a low level frequency viewer, from never viewing them to viewing only once per month. The impact of media on feelings about weight and shape were assessed. The results were also assessed on whether participants agreed that going on a diet or initiating an exercise program was due to the impact of pictures and articles from the fashion magazines. Pie charts and graphs were done to assess the associations between levels of frequency of the media and losing weight influenced by the media. The participants were asked to assess body type by categories of thin, athletic, normal, and overweight. The outcomes were measured against the prediction that fashion magazines would have a major influence on women's body dissatisfaction, idea of perfect body shape, dieting to lose weight, and encouraging an exercise program. The results showed that fashion magazines articles and pictures had a strong influence on the perceptions of weight and body shape and

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