Examples Of Consumerism In The Great Gatsby

Fitzgerald depicts 1920’s America as an age of decline in traditional social and moral values; primarily evidenced by the cynicism, greed and the relentless yet empty pursuit of prosperity and pleasure that various characters in The Great Gatsby exhibit. He presents a society in which uninhibited consumerism, materialism and an all-pervading desire for wealth have perverted the previously righteous qualities of the American Dream, corrupting it in the process.

The roaring twenties is a time cemented in American history because of the ideas of prosperity that permeated daily life. World War One was complete, and citizens were excited at the new world superpower they had become. Electricity filled urban homes and new commodities, like the radio, made waves. Overall, happiness filled the masses and brought most to ever-increasing levels of hope for the future. This prosperity-aligned culture is famously tied to one book in particular- The Great Gatsby by F. Scott Fitzgerald. Written in the 1920s, Fitzgerald’s tale of glamour and money culture creates a dramatic perspective of the American Dream through the use of pessimist Nick Carraway. While the idea of The American Dream, and the appreciation thereof,

The 1920s were years of economic prosperity and radical change both socially and politically. During the decade, the American Dream was sought-after by numerous people throughout America, which is reflected in F. Scott Fitzgerald’s The Great Gatsby. The novel is a highly symbolic meditation of America in the 1920s, focusing particularly on the disintegration of the American Dream in a time of unprecedented prosperity and material excess. In The Great Gatsby, F. Scott Fitzgerald uses Jay Gatsby, George and Myrtle Wilson, and Nick Carraway to illustrate that the American Dream is unnatainable, and striving for it only creates an disasterous ending.

As Gatsby reaches out across the bay the green light evades his grasp, the elusive future receding from his myopic viewpoint. Through the course of time America has been referred to as the Land of the free and opportunity, but as times have changed so have American viewpoints. In The Great Gatsby F. Scott Fitzgerald creates a love affair based in 1922 using juxtaposition to create a parallel between realist and idealistic views on wealth to reveal the demise of the American Dream in what is known as the Roaring Twenties.

The USA in the 1920s is remembered as the ‘Roaring Twenties’, an age of new life, of hedonism and opportunity following the horrors the Great War. The decade is synonymous with wealth, materialism and unprecedented freedom. F. Scott Fitzgerald’s The Great Gatsby provides an insight into the exciting and prosperous lives of the American people as they embark on the limitless potential of the American Dream and therefore it conveys a picture of 1920s American society. With

In the 1920’s, American citizens were pursuing their dreams. Between desires of wealth and fame, many of these aspirations are outlandish. In The Great Gatsby, F. Scott Fitzgerald shows us the consequences of chasing these unique American dreams. Throughout the novel, Fitzgerald clearly communicates to the reader that people are failing to accomplish their dreams. The characters of Nick, Gatsby, Tom and Daisy all have ideas for a perfect life; however, none of them are able to obtain it. Fitzgerald shows the pursuit of the American dream as deceitful because it leads to poverty, depression, moral and social decay through highly unrealistic standards.

Many novels are written as a means of scrutinising the details and flaws of a specific society. The author’s purpose is to use the novel as a lens through which they can offer their own critical perception. The highly praised novel The Great Gatsby provides such a view into 1920s America, an era which was often described as the “Jazz Age” or the “Roaring 20s,” mainly due to the +and carefree nature of the wealthy. This higher class, who were essentially safeguarded by their money, lived life as if it was an endless party. It is this particular group that F. Scott Fitzgerald mainly targets when providing his criticism

The culture of the wealthy Americans represented in The Great Gatsby was defined mainly by consumerism and excessive material wealth. Wherever given the opportunity, Jay Gatsby went over the top, as shown in his flamboyant style of dress and his huge mansion where he throws lavish parties. This is actually not all that different from Fitzgerald’s life. After his first work was published to great fanfare, Fitzgerald was the talk of the town. As was the case with Gatzby, many of those around him did not – and never would – actually know Fitzgerald. They wished merely to be close to someone famous. Fitzgerald shunned all the attention, eventually moving to France. It was there that he looked at the supposed American Dream from a different perspective. To Fitzgerald, it was clear that the sudden wealth that many Americans began to acquire caused leisure and idleness to replace traditional ethics like hard work as qualities that were admired. (Decker, 28) Certainly the Buchanans and Gatsby cared little about hard work once they had achieved their material goals.

Fitzgerald's dominant theme in The Great Gatsby focuses on the corruption of the American Dream. By analyzing high society during the 1920s through the eyes of narrator Nick Carraway, the author reveals that the American Dream has transformed from a pure ideal of security into a convoluted scheme of materialistic power. In support of this message, Fitzgerald highlights the original aspects as well as the new aspects of the American Dream in

Through Fitzgerald’s characterisation of the protagonists, the moral chaos within the society becomes evident, with a society of immense greed and wealth being born, revealing the dreaded materialistic trait within individuals in the society leading to drastic consequences. Similarly to the prodigious increase in wealth during the “roaring 20’s”, the luxurious society of New York revolves heavily around money, with “the rich getting richer and the poor getting children”. The materialistic trait is evident within the protagonist Daisy Buchanan - ‘a careless person”. We learn of Daisy’s materialistic behaviour through her decision to marry Tom Buchanan over Jay Gatsby “because she was

A young Gatsby was once remarkably optimistic about the American Dream, but little did he know that it was all an illusion. The American Dream is a belief that an ideal life can be achieved in means of working for it successfully, despite one’s social status. Prosperity can be approached is unique ways: even if it means approaching it in illegal matters. The Roaring Twenties were full of money hungry Americans who craved fitting into society and utilizing luxuries. Gatsby on the other hand wanted his ideal lover to see this socially acceptable persona in him and gain her as an outcome. He threw these tremendous parties, in which people attended by the hundreds, in hopes of coming across Daisy. Throughout these parties Gatsby’s identity was anonymous: he hid from his

Daisy’s materialism is revealed when she allows money to influence her decisions, and her life becomes a mess because of it, which is what Fitzgerald tries to teach to his audience.

The ideological concept of social hegemony, based on the stratification of class, ensures that the ruling elite, the aristocracy, have absolute power over social institutions, with the ability to control and determine dominant social values. “The Great Gatsby” (1925), by F. Scott Fitzgerald, is a contemporary realism novella, which explores the tragic adventures of the titular character, Jay Gatsby, as narrated by his neighbour and friend Nick Carraway. Fitzgerald’s scathing attack upon the selfish and frivolous values of the 1920s Jazz Age is effectively constructed through the author’s use of Carraway’s distinctive voice, to develop the ironic idea of Gatsby as “great” and the representation of the American Dream, the manipulative attitude of the aristocracy towards the bourgeoisie and proletariat classes, and the alternate reading of Nick Carraway as an unreliable narrator. Furthermore, “The Great Gatsby” is a Modernist text, rejecting traditional forms of literature in favour of Fitzgerald’s use of the distinct unreliability of narration within a nonlinear structure. Audiences are encouraged to respond to the ideas and attitudes constructed through Carraway’s distinctive voice, to question the hyperbolic excess of the Jazz Age, supporting the dominant reading of rejecting the extravagant and acquisitive corruption of the period, whilst also exploring the alternate reading of Carraway as an unreliable narrator.

In F. Scott Fitzgerald’s, The Great Gatsby, the reader sees a common theme of corruption of the American Dream. In the 1920’s, the times are changing in America and morals are becoming looser and the lifestyle of the wealthy is more careless. New fashion, attitude, and music is what nicknamed this era the “Jazz Age,” greatly influencing Fitzgerald’s writing. He created similarities between many things in pop culture and the journey his characters Gatsby, Daisy, Tom, and Myrtle are taking to achieve the American dream. Through the use of the lively, yet scandalous, jazz music from the 1920’s, Fitzgerald reflects the attitudes of the characters in The Great Gatsby at the end of innocence and prevalence of

The disillusionment of the American Dream is a frequent but important written theme in the American literature. Fitzgerald’s famous book The Great Gatsby is one of the most important representative works that reflects this theme. F. Scott Fitzgerald is best known for his novels and short stories which chronicle the excesses of America's Jazz Age during the 1920s. His classic twentieth-century story of Jay Gatsby examines and critiques Gatsby's particular vision of the 1920's American Dream. The Great Gatsby can be seen as a far-reaching book that has revealed many serious and hidden social problems at that time. As one of the most popular and financially successful