Executive Summary: Deana's Fine Clothing

Of the hundreds of named brand clothing that form part of the retail and fashion industry I chose to compare, for my analysis, Abercrombie & Fitch, Forever 21, American Eagle, and H&M. These stores are prominent, well-known for selling apparel, shoes, and accessories by the means of offering sales and promotions to their customers. This is a clever strategy for attracting customers, allowing them to believe that they bought goods at affordable, convenient prices – and not to mention the prestigious name prescribed to the clothing brands. Using keyhole.co as my main source, I obtained relevant and valuable information regarding the status of these brands. My intentions were to compare a period of 14 days, however, due to the limited access that I received from my free trial, the program only allowed me to see fewer of the dates than I anticipated. I want to take this opportunity and mention ahead of time that due to the various and distinctive products that are sold from these stores, when looking for the “spending capacity” I decided to focus on shirts/ jeans for men and women and compare the prices among them since each of these retailers carry those items and as a way to make this report easier to contrast and comprehend. Also, when approaching the section of “setting”, I screen-shotted some of the images on Instagram and made them into a collage to separate the type of clothes and trends that each of these brands sell currently. In the following modules

In Virginia Woolf’s “The New Dress,” the protagonist, Mabel, attends a party in her new dress—which was meant to please and impress other partygoers with her unique style and originality. Throughout the party, Mabel constantly criticizes herself and imagines criticism imposed on her by others, whether or not any is actually communicated, or is simply imagined. Mabel also criticizes herself at one point for not being interested in a few select academic disciplines. Michel Foucault’s “Discipline and Punish” elucidates the kinds of internalized discipline Mabel likely feels throughout Woolf’s short story. It highlights the ways in which Mabel has come to discipline herself the same way she expects the larger society to. Foucault’s theory on the

Susan Gregg Koger is the co-founder of ModCloth, a simple online shop where she sold the vintage finds she could no longer fit in her closet. She made a sale her first day. Today, ModCloth is one of the fastest-growing fashion and home ecommerce ventures to emerge in the past decade. The company did more than one hundred million dollars in sales last year, and is growing at a rate of 40 percent annually. The story of ModCloth begins when Eric, Susan’s then boyfriend, started a development business in 2000. They went to Carnegie-Mellon in Pittsburg, and Susan stumbled over all these amazing pre-worn items at vintage sales. Eric had all of the technical skills to help Susan launch an ecommerce site. They thought they would get all of these gems

Hbswk.hbs.edu. 2005. Zara's Secret for Fast Fashion - HBS Working Knowledge. [online] Available at: http://hbswk.hbs.edu/archive/4652.html [Accessed: 25 N

In “The Emperor’s New Clothes,” Patricia J. Williams speaks of her sons experiences in his school. The ethical problem she brings up is that kids see color as a factor in how they like something. Whereas her son sees color as if it doesn’t matter. In the article, Williams says that her son resists to identify color at all. “‘I don’t know,’ he would say when asked what color the grass was, or, most peculiarly, ‘it doesn’t matter.’” Williams wishes for people to realize that color does not matter. Williams wants people to see that race really matters and people bringing it up that it does not matter, is just proving her point even more.

For this growing population, we can track the merchandises and find out what kind of items the customers spend money on. We gather the data and analyze the pattern and what style the customer is looking for. We send e-mails to the customers when getting new items that fit the customer’s dress preference with style suggestions.

Stagnant sales performance has caused Harrington Collection to explore new avenues for improved performance, including the launch of a new active-wear line. Recognizing an emerging trend of low price and rapid style turnover in the women’s apparel market, along with tremendous growth in the active-wear segment, Harrington needs to work strategically to capture this profitable market opportunity. After careful analysis, it was determined that Harrington should implement a new active-wear line.

When a brand is created, many will ask the questions that haunt all of us trying to start a company. Will it work? Should we stay online or launch a brick-and-mortar store? Will I make profit or fail? These questions arise even more when the company is to start only online. Because of this, e-commerce fashion brands must constantly evolve and expand their styles to maintain the interest of their target customers. Fashion Nova is one fashion brand that manages to stay relevant among its consumers because of their edgy style and quality priced clothing. Fashion Nova was first established in 2010. It gained its popularity from celebrities promoting it on their social media platforms and the fact

In the “Perfect dress” by Marisa de los Santos, Marisa describes how women view themselves. Women are never satisfied with their appearance, always wanting what they do not already have. Marisa explains the significance of a beautiful dress to a woman on low self-esteem. She taught us that when we learn to see the beauty in what we have, nothing can stop us from feeling untouchable.

I would recommend that CCL create a policy regarding Accounts Receivables immediately. The method for determining the bad debt amount should be determined by CCL management. Methods such a percentage of sales or a percentage of Account Receivables can be used. Whichever method is chosen, it should be consistent from year to year and the amount should be reasonable.

This short story is about a young Indian woman named Sumita, her impending arranged marriage and subsequent trip to America, which is symbolized by the color and type of her clothes. The author utilizes color symbolism to express the emotional changes that Sumita is going through and how she uses colors to keep her grounded with her Indian beliefs during her transition from girl to bride-to-be to an Indian-American to widow. There are many examples of colors that represent established Indian beliefs and religion are mentioned throughout the story.

The women's apparel market is highly competitive. With the launch of a new active-wear line from Harrington Collection's, more and more competitors will start to realise the potential value in in producing an active-wear line of their own. The active-wear market is growing so rapidly (expected to double turnover from 2007 to 2009), that eventually all of Harrington's competitors would likely be expected to launch a line of their own, relying on existing brand loyalty and high-scale advertising campaigns to capture market share and move units.

Fashion Range Co. is a clothing retail company in Canada that offers great quality clothing for teenagers and adults. We are small independent company that compasses of 80-100 employees stretching across Canada making environmentally friendly materials for our fashion trend clothes while emphasizing the importance of sustainability. Our fashion trend is more demographically targeting young men & women aged 13 to 45. Our customers are part of a generation constantly looking for that next best thing. Our stores are mainly located inside shopping malls for our customers to best reach and online store at www.fashion-range.com. With a focus on the latest fashion trends, our customers can be confident in knowing they’ll receive

Heather Evans is a smart, hard-working individual with a great business sense, and she has a keen understanding of the fashion industry from working as a model and as an assistant to the president of a woman’s clothing company. Combining these talents, Heather Evans was able to spot an underserved market estimated at $5 billion annually with significant growth prospects. Subsequently, Heather Evans is hoping to raise enough capital to launch a line of clothing to serve the 4.3 million women in a professional environments who would be primes candidates for a fashion label that is both functional and stylish.

As a clothing store which is focusing on local designed and European designed clothes, our products are going to be high-end, fashionable, green and unique.