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Gender Stereotypes, Men's Women,

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In accordance with Craig, there are four various types of advertisement about the gender images such as Men’s Men, Men’s Women, Women’s Women, and Women’s Men. All these types of advertisement are especially aimed at specific genders and audiences. With Men’s Men image, the advertisers want to show customers that the men’s images are usually strong and manly, and man also have the tendency of the domination and the success. With Men’s Women image, men always want to show their elegance and openness to women and are ready to satisfy the women’s ambition. With Women’s Women image, women always want to express themselves as perfect women with perfect appearance that can be created by making up, photoshop, or cosmetic surgery in order to attract

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