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Globalization Of The American Style Fast Food

Decent Essays

Globalization is one of the most popular issues that have been discussed through the

world by the sociologist for decades.(James A. D, Dick. P, Yongseok Seo 2006)

According to John Tomlinson’s (Tomlinson 2006) cognition of globalization. He

interprets that:

Globalization is a complex process because it involves rapid social

change that is occurring simultaneously across a number of dimensions – in the world

economy, in politics, in communications, in the physical environment and in culture

and each of these transformations interact with the others.”(p. 1)

As far as I am concerned, globalization is happening around daily life. For example,

McDonalds, they start from a small restaurant in California to one of the world’s

leading food service retailers, with more than 35000 restaurants in more than a

hundred countries.(McDonald 2014) McDonalds spread the American style fast food

worldwide. This can be seen as a globalization of food culture.

Since the societies are becoming more and more alike nowadays and leading to a

phenomenon known as globalization. Some people afraid that globalization will lead

to the loss of cultural identify while some think it can have a good impact on the

societies. Based on the book《Golden Arches East: McDonald’s in East

Asia》which indicates the advantages of the food globalization by providing the view

that it is not only spreading the food culture but also blending with the locals and the

documentary《Super Size

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