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John F Kennedy's Ethos Pathos Logos

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President John F. Kennedy was a very serious and powerful speaker when it came to addressing the people of the United States of America. In the early 1960’s the US economy was recovering from a tremendous recession. The steel companies had decided that they were going to raise their price of steel by 3 ½ percent. President Kennedy was not too thrilled when he found out what the steel companies were going to do. Since President Kennedy was an enormous supporter for stable prices in the nation, he wrote a speech with such powerful rhetoric appeals such as ethos, pathos, and logos to unify the people of the United States against the steel companies. President Kennedy also supported his appeals with the use of diction, tone, atmosphere, imagery, and evidence. President Kennedy showed the American public that he was credible and trustworthy by using the appeal of ethos. He supported his ethos appeal with diction and tone to reinforce it. Since JFK was the President of the United States he was considered by the American people a trustworthy man. President Kennedy showed the American people his authority along with that the situation was very serious. In the speech President Kennedy also used specific diction that got the American people to stand beside him in the battle with the steel companies. …show more content…

President Kennedy used this appeal and complimented it with the atmosphere of the speech and the imagery. President Kennedy used imagery to give a picture to the audience so it could grab them emotionally. For example he tells you in lines (10-15) what is going on in Vietnam and how servicemen have to leave their homes and families for months to serve their country. He also said that one hundred thousand workers were out of jobs in the steel industry which you can picture. The Atmosphere of the speech was that President Kennedy was looking out for the American People and was angered by the steel

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