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Master of Business Administration
Semester III
MB0050 – Research Methodology- 4 Credits
(Book ID: B1206)
Assignment Set- 1 (60 Marks)
Note: Each question carries 10 Marks. Answer all the questions

Q1. Why should a manger know about research when the job entails managing people, products, events, environments, and the like? [10 Marks]

Answer: Research simply means a search for facts – answers to questions and solutions to problems.Itis a purposiveinvestigation. It is an organized inquiry. It seeks tofind explanations tounexplained phenomenon to clarify the doubtful facts and to correctthemisconceivedfacts.Research is the organized and systematic inquiry or investigation which provides information for solving a problem or …show more content…

As a result, higher R&D spending does not guarantee “more creativity, higher profit or a greater market share.

Q2. a. How do you evolve research design for exploratory research? Briefly analyze. [5marks].

Exploratory research studies are also termed as formulative research studies. The main purpose of such studies is that of formulating a problem for more precise investigation or of developing the working hypothesis from an operational point of view. The major emphasis in such studies is on the discovery of ideas and insights. As such the research design appropriate for such studies must be flexible enough to provide opportunity for considering different aspects of a problem under study. Inbuilt flexibility in research design is needed because the research problem, broadly defined initially, is transformed into one with more precise meaning in exploratory studies, which fact may necessitate changes in the research procedure for gathering relevant data. Generally, the following three methods in the context of research design for such studies are talked about:

1. The survey of concerning literature happens to be the most simple and fruitful method of formulating precisely the research problem or developing hypothesis. Hypothesis stated by earlier workers may be reviewed and their usefulness be evaluated as a basis for further research. It may also be considered whether the already stated hypothesis suggests new hypothesis. In this way

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