MEANING SCOPE AND METHODS OF MANAGERIAL ECONOMICS
INTRODUCTION
Emergence of managerial economics as a separate course of management studies can be attributed to at least three factors.:
(a) growing complexity of business decision making process due to changing market conditions and business environment
(b) consequent upon, the increasing use of economic logic , concepts theories and tools o economic analysis in the process of business decision making
(c) Rapid increase in demand for professionally trained managerial manpower
The growing complexity of business decision- masking has inevitably increased the application of economic concepts, theories and tools of economic analysis in this area. The reason is that making an
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Example
Footwear Industry: Shoes may became outdated because fashions change very rapidly
Dressmaking Industry : As fashion changes very often, the manager of a dress making industry will have to keep abreast of changing fashions.
The Problem of forward planning
When a manager has to plan for the future he has to make an accurate forecast of the position of raw materials, the prices of factors of production, the market prices of his products , the demand for then ,etc.
SCOPE OF MANAGERIAL ECONOMICS
In general, the scope of managerial economics comprises all those economic concepts, theories and tools of analysis related to demand prospects, production and cost, market structure, level of competition and general business environment to find solutions to practical business problems. In other words, managerial economics is economics applied to analysis of business problems and decision making.
The areas of business issues to which economic theories can be directly applied can be broadly divided into two categories :
1. Microeconomics app
The scope of managerial economics emanates from the solutions it offers to the manager who is confronted with problems such as :
CHOICE OF COMMODITY what to produce
CHOICE OF SIZE OF THE FIRM how much to produce
CHOICE OF TECHNOLOGY choosing the factor combination
CHOICE OF
This paper looks at the main issues faced by decision makers, analyses them, presents alternatives and makes recommendations based on the analysis.
Businesses can prepare their own analysis for each category by obtaining numerous pieces of information, which relate to their current state as well as knowledge about how their company’s decisions and operations impact their society and environment.
1. Read `Spotlight on Management` on pages 133-149 and the practice lesson `The Real World` on page 152. Please discuss the following questions in detail. Your response to each question should consist of: a minimum word count of 250 words and at least three (3) scholarly sources (1 resource can be the textbook):
Economics is the social science that deals with the production, distribution, and consumption of goods and services and with the theory and management of economies or economic systems. All economists agree on one thing, the economy is large and it is unpredictable. However, throughout the years economists have developed some simple but widely applicable principles that are useful when trying to understand decisions that are made by everyday people to the workings of highly complex markets. There are Seven Core Principles of Economics. These principles are: Scarcity Principle, Cost-Benefit Principle, Principle of Unequal Costs, Principle of Comparative Advantage, Principle of Increasing Opportunity Cost, Equilibrium Principle, and
Kessler, E. H. (Ed.) (2013). Encyclopedia of management theory (Vols. 1-2). Thousand Oaks, CA: SAGE Publications Ltd. doi: 10.4135/9781452276090
Business managers are microeconomic market participants. Microeconomics helps businesses to make important decisions by providing analytic tools about firms and market structures to improve a company’s business practices.
Strategic decisions require careful and purposeful skills of analysis, creativity, and informed problem solving. The best practice for decision making is identification, inventory, and intervention (Davenport, 2009). Identify the decision to be made for the organization, identify the factors that influence that decision (who, what, etc), and apply purposeful action to implement that decision. Decision-making tools can assist with the decision making process. Tools such as, Case-Based Decision Analysis, Information Aggregation Tools, cost-benefit analysis, gap analysis, or SWOT analysis. can help to evaluate the current state of the company and how to proceed with a decision for the future. Case-Based Decision Analysis tool focuses on data collection of past experiences, situations, and solutions. By tracking past results it can help to make more informed decisions in the future. Information Aggregation Tools uses external data that relates to a specific issue at hand, evaluates data that has served as solutions to such issues, selects supported alternatives, and, lastly, rates the compatibility of such proposed solutions to the issue at hand. A cost-benefit analysis is a type of strategic decision-making tool that assesses the cost and potential benefit associated with different courses of action and choosing
Kessler, E. H. (Ed.) (2013). Encyclopedia of management theory (Vols. 1-2). Thousand Oaks, CA: SAGE Publications Ltd. doi: 10.4135/9781452276090
In business it is essential for owners to consider important factors when mapping out their business objectives. Economics used as a tool to solve coordination problems. They include what and how much product to produce, how to produce their product, and for whom they are producing. In order to effectively answer these questions, economics is used. Colander (2006) describes economics as “the study of how human beings coordinate their wants and desires, given the decision-making mechanisms, social customs, and political realities of the society” (p. 4). The foundation of economics is based on several factors that assist in understanding an economy.
Economic principles are guidelines to establishing, successful and interesting business opportunities. Within the pages of a solid and practical business plan are reflections of sound economic understanding and clearly defined goals. The purpose of this essay is to discuss the economic analysis of a particular business plan based on the company SendOutCards.
Locate four articles or books on your philosophy written by different management theorists and published in the past 5 years in academic literature. At least two must be from peer-reviewed journals. The articles or books may be theory articles, research articles, or a combination.
Thinking critically and making decisions are important parts of today’s business environment. It is important to understand how the decision making process works and the steps involved. The nine steps of the decision making process are: identifying the problem, defining criteria, setting goals and objectives, evaluating the effect of the problem, identifying the causes of the problem, framing alternatives, evaluating impacts of the alternatives, making the decision, implementing the decision, and measuring the impacts. (Decision, 2007.) By using various methods and tools to assist in making important business decisions an individual can ensure the decisions they make will be as successful as possible. In this paper it
There are many factors that will affect the decisions of the managers of any organization. Even The Coca-Cola Company, the worlds? largest beverage company has to consider about their macro environment as well as
The difficulties that were accompanied with this approach led to deviation from the rational model. Complexity of modern organizations and the limited cognitive ability of decision makers were most influencing factors in the deviation . The decision makers were unable to operate under perfect rationality conditions. The information about a decision was mostly unavailable or unclear, and open to different interpretations. Also, the criteria of evaluating alternative solutions were not agreed upon. It also required very long time and a lot of energy of the decision makers to pursue a maximizing outcome. These constrains led to a conclusion that the absolute rational model is unreachable.
The field of economics is split into two distinct branches. Microeconomics covers the functioning of individual markets for goods and services. It addresses how these markets are structured and how the pricing of goods and services and production costs is determined.