For our communications course entitled Persuasion 333, I will be discussing a piece of media and three various topics that we have engaged in so far during the semester, that can be found within the media itself. For my media, I choose the movie The Pursuit of Happiness, which was released in 2006. Life is a constant battle for single parent Chris Gardner (Will Smith). Evicted from their apartment, he and his young son (Jaden Christopher Syre Smith) find themselves homeless with no place to go and in despair with no one to turn to but each other. Even though Chris eventually lands a job as an intern at a respected brokerage firm, the position does not pay. The pair must live in shelters and undergo many hardships, but Chris refuses to give up as he struggles to create a better life for himself and his son. For this post, I choose to analyze: Interpersonal Communication, Self-Monitoring, and Elaboration likelihood model.
The first topic of persuasion that can be observed within the film is the interpersonal skills and communication. In the movie Chris Gardner had invested his life savings in Osteo National bone-density scanners, he has a difficult time selling them as the technology is very expensive and only slightly better then more widely available x-ray scanners. Chris used the interpersonal method to sell his scanners. Instead of calling the different medical facilities or sending flyers about his product, he went directly to the facilities and had a
This paper explores the Movie “It’s Complicated” a 2009 romantic comedy film, based of the novel written by Nancy Meyers. In this movie Jane and Jake Adler are a divorced couple of ten years. They start a secret love affair in New York, at their son’s graduation. While Jake is trying to have a family with his much younger wife, Agnes. I will be looking at if this is a possible mid-life crisis, genetics, or if it a developmental issue of Jake for wanting to be with his first wife, Jane.
Anyone who watches the movie Idiocracy, may think that it is the stupidest movie that they have ever seen. In fact, they may think that it is so stupid, that just watching it made their IQ drop a few points. Although Idiocracy is a comedy, the director Mike Judge is warning us what our future would look like if we drive our focuses away from important things, such as education. The film Idiocracy reveals the ways in which mass media can negatively affect a culture’s intelligence. More specifically, the film shows how corporate consumerism hurts intelligence, how entertainment media hurts intelligence, but most importantly how intelligence is needed to face the challenges of the day.
For this assignment I have chosen to focus on the film Good Will Hunting primarily because I have seen the movie prior to this course and I feel it is one of the best films I have gotten a chance to see. Will Hunting's profound genius was as much a burden as it was a gift. Initially seeing the film I enjoyed it but viewing the film in the scope of all that I have learned in this course made the viewing experience much more meaningful, as I now had a deeper understanding of Will's internal conficts, and how they directly effected his relationships, beliefs, and actions. The film is an excellent example of the issues involving interpersonal communication and how they play a part in either making or breaking our
The use of effective persuasion techniques will not only the marketing and sales personnel to make more sales and meet the targets but also enable them to have an edge over the competitive environment. So of the techniques used in the commercial video from state farm insurance company on one hand show an effective means of communicating to convince the audience while on the other hand, the video is too complex to comprehend for an a normal and uneducated citizen. Here are some of the effective persuasion techniques that have been used in the commercial to reach out and convince their target audience to use and stick to the company’s insurance services. Moreover, these techniques are aimed at making the incumbent customers to become more loyal to State Farm insurance. According to Petty, Richard and Cacioppo (1984), there are two routes effective persuasion no matter the kind of media used to deliver the message to the audience. First, one can persuade effectively by building a central argument(s) in the message. Secondly, the persuader can effectively deliver the message to his or her target audience by trying to appeal to the audience by associating the message with what they can accept favorably. Usually, the favorable peripheral cues in the message lures the
Today, one can see the tactic of persuasion being used as a standard avenue to influence a person’s attitude or beliefs by presenting them with different messages that encourage things like using certain brand name products, vote a certain way, or where to take a vacation just to name a few. There are four types of people that include gullible people, skeptical people, firm believers, and people who are leaders who trust others as well as make others follow their ideas. Persuasion is a widespread topic of social psychology and may be done in different ways. There are two types of cognitive processes by which to persuade someone, which are the central route or the peripheral route. For this assignment I used mostly the central route approach as well as using a little of the peripheral route approach. To reinforce the peripheral route approach the use of pathos was also used during the video to play on the emotions of the watcher. This PowerPoint is effective at using the central route of persuasion, peripheral
Family references within messages have influenced me by tugging at my heartstrings with stories that are relatable. If a film, television show, or even a commercial for a product or charity uses a narrative that I can identify with through a personal experience, then it almost always seems to have a stronger emotional impact. This form of identification through a relatable narrative can be used as a form of persuasion. Kenneth Burke claims that identification is the simplest form of persuasion in his book, The Rhetoric of Motives. He also states that an audience becomes vulnerable to persuasion once they relate, understand, feel the same as, or share a common experience. This is especially true for me when I can identify with a family reference
“The Revisionaries” is a 2012 documentary meant to provide a brief view of who makes the decision that affects the American curriculum and on what grounds they are made. In Austin, Texas, fifteen people influence what is taught to the next generation of American children. Once every decade, the highly politicized Texas State Board of Education rewrites the teaching and textbook standards. Don McLeroy, a dentist, Sunday school teacher, and young-earth creationist, leads the Religious Right charge. After briefly serving on his local school board, McLeroy was elected to the Texas State Board of Education and later appointed chairman. During his time on the board, McLeroy has overseen the adoption of new science and social studies curriculum standards,
The first essential of persuasion involves the structure of the argument being posed by one who is trying to provoke others to action. In order to convince someone of a new argument, idea or moral, one must use the proper methods: logos, ethos and pathos. According to Hauser, “The method
If it has been identified that the central route of persuasion on an audience is necessary due to high relevance to the persuasive message, this gives the persuader a framework to begin crafting a strong argument. Since relevance is what captures the audience’s attention, the persuader must exploit this. For example, if the persuader is attempting to sell a car to an individual the the use of the central route, and the potential buyer has been categorized as one that clearly understands the relevance of the purchase, the persuader should do his or her best to make their product seem the most relevant to the customer. The seller may do this by asking the customer to visualize how happy they will be in their new car. This can also be done by highlighting the features of the car that are most applicable to the customer’s concerns (safety, high gas mileage, etc). These methods will invite the receiver to become more involved with the target of persuasion. All of these ways utilize the customer’s judgment of high relevance to the situation to construct a strong argument.
The movie “Wit” was very touching story about 48 year old English professor, Vivian, who is diagnosed with Stage IV ovarian cancer. Her physician gets her to agree to an aggressive chemotherapy treatment which is a research experiment. He tells her that the therapy is the best way to cure here cancer. Vivian went through eight months of rigorous and often painful experimental treatment especially the final weeks of her life. One of her former student, Jason, is a researcher on the team. Jason is very intelligent person but insensitivity to Vivian. He always come in the room and question such as “how are you feeling today?”, which after while loses all meaning. On the other hand she has her primary care nurse, Susie, shows compassion and sense of code of ethics which brings her into conflicts at time with the physician.
A candidate's image is important in politics. The films "Primary" and "The Candidate" emphasize that point throughout the film. Both films are documentaries but of different kinds. “Primary” is a direct cinema, whereas “The Candidate” is not. “The Candidate” seems to be more of a “mock-umentary” of “Primary”.
A multitude of persuasive techniques were implicated within the documentary to sway the audience. Such devices are as follows: repetition, music, anecdotal evidence, inclusive language, rhetorical questions, statistical evidence, jargon appeal to emotion, appeal to trust and appeal to authority. These persuasive utensils aided in influencing the audience to agree with the documentary.
We as people understand the bare minimum of persuasion, but we generally do not know the different types or ways of persuasion or the science and research behind why we are persuaded by different things. I will be able to use what I have learned from this course in my academic and professional endeavors. I find the suggestions, tips, and practice of public speaking/presenting to be invaluable to anyone. I will surely use what I learned from that and practice it in hopes to become a better public speaker. In addition to public speaking, I will be able to use the tools of persuasion. Not everyone can be persuaded the same way and not all information can be presented the same way in attempts to persuade an audience. We are taught these tools that help layout the different ways to persuade someone(s). So, Communication 2367 has taught me how complex persuasion is and given me invaluable tools to excel in any future
The Minority Report is a film that tries to stop crimes before they happen, with the enlistment of 3 teen pre-cogs. These pre-cogs predict future murders and the authorities swoop in and arrest the would-be murders, before they have the chance of committing the crime. Even thing goes great until Anderton, a cop played by Tom Cruise, is suspected. Written by Philip K. Dick and then turned to film by Steven Spielberg in 2002, the short story to film became a success. Though there are many differences between the book and the movie, one would think Steven Spielberg would not be able to grab audience’s attention, but with his skills, Spielberg went above and beyond all measures. Many times, novels to films end up being either a great hit
Absolutism was a period after the Age of Exploration, it provided wealth and power for the King which allowed them to be an absolute monarch, however as the king got more powerful it caused many conflicts, for instance civil wars and religious wars. The movie took place when King Louis XIII was king of France, nine years of non-unified and violent France. In the movie, D'Artagnan’s aspirations was to become one of the musketeers, a group of soldiers who are willing to risk their life protect and serve the King of France. As he was trying to reach his goals there were many obstacles in his way. D'Artagnan and three musketeers believed that Cardinal Richelieu was guilty trying to kill King XIII, and was proven when Cardinal Richelieu tried to