Political Media 's Influence On The Media

1840 Words Sep 26th, 2015 8 Pages
Political economy media theory identifies a socially critical approach that focuses primarily on the relationship between the economic structure and political force in media industries and the ideological content of the media outputs. China has a very special situation of the political interference which are much serious than other kinds of countries. In western capitalist countries, the media is defined as a separate news outlet with legally press freedom approval by the government and formal institution that are independent from the state. Thus one of the most obvious characters of the western media is press libertarian. (Reference)However, in China, under the control by the Chinese Communist Party, the media organs are the first and foremost transmission belts for the Party line, which must announce the Party’s program, policies and directives. (Lee, 2000:10)Political control has an important effect in producing one piece of news. On the other hand, with the rapid development of media commercialization, the monetary influence in the news production also cannot be ignored.
1.0 Viewpoints from scholars
In recent years, scholars devote a lot of attention to the mutual effect within the media organization and commercialization impact on the traditional political control. (Chan, 1993, 2000; Chu, 1994; Zhao, 1998, 2000). A number of scholars have emphasized that the Party political control maintain a tight grip over the media outlets, from the newspaper press to the television…

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