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Road King Trucks Case Analysis Essay

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Abstract
This paper is an analysis of Road King Trucks’ new project which is introducing a new product into its product line. I will decide whether run the project or not. Six issues will be discussed as follows 1) importance of energy cost; 2) project’s cash flows; 3) cost of capital; 4) choose an engine 5) evaluation 6) accept or reject.

We should accept the project because of the positive NPV and high IRR. We will gain $532 million in wealth which is a big money on the scale like this. The company has a bond rating of AA that makes the risk relatively low. So we should definitely say yes.
Issues
Importance of Energy Cost
Road King Trucks, Inc. is a truck manufacturing company. The new CEO Michael Livingston arranged a meeting …show more content…

The land was accounted for opportunity cost. If we don’t run the project, we can sell it and earn $6 million right now.
Cost of Capital (see table 2) I used WACC as the discount factor, we expect the rate of return to be higher than it, the same at least. The WACC reflects the average risk and overall capital structure of the entire firm [2]. It’s the required return and it presents how much the company pays for the capital it finances. In this case, the cost of equity is 10.33%, the cost of debt is 6.50%. I calculated WACC using those numbers and got a result of 8.49%.
Choose an Engine (see table 3)
There are two options for engines will be installed on buses. And so are the warranties. The decision should be made according to engines’ quality, effectiveness, etc. But to investors, cost is the main factor. In this case, Detroit engine has an installation cost of $20,000 and a warranty of $1,000 each year for 5 years; the cost of installation of Marcus engine is $2,000 less but the warranty is $1,500 per year. To figure out the cost I calculated the NPVs of each year for 20 years. The NPVs of the warranties for each bus are same at the year it been produced. For example, the warranty of a Detroit engine has a NPV of $4,276 in the year it been produced. (This method is coming from Mr. Hasse. I used to combine the warranty for each year and use those numbers in calculation.)
The NPV of installation cost and warranty of Detroit engine is $252,154,

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