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Telstra Agency Problem

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The agency problems or conflicts are continuously happening between the principal and the agent. It particularly arises when an interest conflict occurs between the principal and the agent. In terms of finance, there are two core agency relationships; managers and stockholders and managers and creditors. To balance the interests and satisfactions between managers and stockholders which helps firm to improve performance, there are a variety of different measures have been generated and implemented by Telstra in order to optimize the bond and monitoring costs.

Bonding Costs
Telstra’s remuneration policy aims to achieve high level performance, reinforce the company's value and culture and motivate and retain highly skilled people. …show more content…

To be specific, the two performance measures demonstrated by Telstra in the FY13 LTI Plan are RTSR which account for 50 percent related to share price performance and RCF RIO which also stand for 50 percent relevant to the investment. It may help executives to consider investment for higher return rather than achieving higher customer satisfaction (Telstra Annual Report, 2013. P. 51). However, the majority of large or small enterprises operate business successfully with building strategy and programs based on customers' demands. For example, the mobile manufacturers set wireless and 3G option for smart phones as customers expect to access the internet more conveniently. Thus, understanding the expectations of customer effectively prevents company from losing market share.
In terms of long term incentives, Telstra only offers share bonus for executives that can potentially inducing executives to focus on short term benefits particularly for those are under contract (Telstra Annual Report, 2013. P. 51). On the contrary, cash rewarding may motivate executives more effectively. However, it can brings some potential risks for company if executives decide to participate in high level risk programs to acquire short term benefits which will finally damage company's long term value. Moreover,

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