Nowadays, more and more people tend to have a healthy lifestyle. A healthy style can make people to get nice body, be energetic, and reduce chances of getting sick. Moreover, good nutrition, daily exercise and, sleeping well are foundations for people being healthy (Clarke, 2013). This marketing plan is about a part of healthy style that is diet. According to guidelines that were established by the U.S. Department of Agriculture, people’s diet should contain mostly whole grains, fruits, vegetables, and fat - free or low - fat dairy products (Clarke, 2013). In addition, people should get a certain amount of protein daily. Lean meats such as chicken and turkey, legumes, eggs, and healthy nuts are good sources (Clarke, 2013). However, many …show more content…
dollars in a 2017 report” (Statista, 2017). In current McDonald’s menu, it classify food in several categories, Breakfast, Burgers, Chicken & Sandwiches, Salads, Snacks & Sides, Desserts & Shakes, Drinks, and McCafe (McDonald’s, 2017). Although as the biggest fast food company in the world, McDonald’s is suffering most of criticisms. Because the food of McDonald’s is unhealthy, and it is called junk food. In 2002, Morgan Spurlock, a documentarian, wants to prove that fast food is the reason why many Americans are being fat. Therefore, he tested with himself. He needed to eat the food of McDonald’s for his diet and continued 30 days. In addition, if the staff of McDonald’s asks him whether choosing the supersize for the food, he must to say yes. Before the test, he found three doctors to check his body and showed how well his body before the test. Moreover, these doctors would be detecting during the test. In the test, he couldn’t walk more than 5,000 steps, approximately two and half miles. As result, Morgan Spurlock got fat, and his body appeared some problems, so that doctors suggested him to stop the test. Eating hamburgers and french fries every day was not only affecting his healthy, but also affected his mood (Spurlock, 2004). According to above, since McDonald’s is though as the junk food’s representative, but it is the most influential fast food brand, and people cannot completely
In 2004, Morgan Spurlock subjected himself to a 30-day diet based solely on eating McDonald’s for 3 times a day and no working out. He wants to show and prove what the mental and physical effects are of consuming fast food for every meal. He set a few rules. He had to do it for 30 days, he can only eat or drink what is provided on McDonald’s menu, has to try everything on the menu at least once and if asked to supersize his meal, he must do so. He started his journey under the care of three physicians, one cardiologist, a gastroenterologist and a general practitioner. The unanimous decision was that Spurlock was in excellent health. They monitor him over the next 30 days to make sure he is not exposing himself to damage that cannot
Morgan Spurlock decided to make this documentary to investigate the fast food companies, and the effects of certain fast food chains products, particularly McDonalds, on the health of society. This Documentary explores the United States growing epidemic of obesity and diabetes as well. Morgan decides to eat nothing but McDonald's food for thirty days. He must eat one of everything on the menu at least once, and when asked to super size his meal he must do so. Another stipulation of Morgan's experiment is that he can only take 5,000 steps a day to replicate the exercise that most average Americans get on a daily basis. He must also eat three meals a day, no exceptions and if McDonalds doesn't serve it
Fast food is unhealthy and does not provide the necessary nutrients needed for a daily diet, however Mcdonald's, a fast food empire claimed in a 2004 lawsuit against them that fast food can be a part of a healthy diet. The court ruled that the plaintiffs would have a serious claim if they could prove that eating fast food for every meal is dangerous for the person and their health. Morgan Spurlock, writer, director, producer, and star of 2004 documentary Supersize Me set out to prove that fast food is dangerous for a person's health. The documentary follows Morgan on his 30 day challenge of only eating fast food for breakfast, lunch, and dinner. Through Morgan's challenge his weight skyrockets, his health declines and feels terrible all the time. Many people believe that fast food companies are to blame for America's obesity but the individual must take responsibility for what they put into their bodies instead of blaming fast food companies for their unhealthy eating habits .The documentary explores the idea that people should avoid eating fast food because Fast food, although more convenient and easier is worse for you than making your own meals. Fast food leads to many health risks and is not a good substitution for traditional meals. People should avoid eating
Did you know that “every day 1 in 4 Americans visit a fast food restaurant? If that’s not alarming to you, then consider this, left unabated, obesity will surpass smoking as the leading cause of preventable death in America.” (Clark, Charles) Fast food has become a part of American culture. With the way the world is today who wouldn’t want to eat somewhere that can have you in and out in five minutes for fewer than five dollars? It has been made very clear that Americans love to eat as we rank number one most years as the world’s most obese nation, but it’s not just America. In his documentary, Morgan Spurlock notes that, “Popular fast food chains like McDonalds, now operate in more than 126 countries in six continents having more than 31,000 restaurants globally.” (Spurlock 2004) The most alarming part about all of these statistics is the groups they most affect. The catchy advertisements and addictive qualities of the food is what has everyone coming back for more. Fast food companies advertisements targeting the young and lower classes are the cause for the obesity epidemic in America.
Contrary to the popular belief of the time, Morgan Spurlock’s amateur documentary “Supersize Me” pushed reform in both fast food culture, and eating habits of citizens, being one of the first catalysts in a new movement in America. This 2004 film, being the first of his works to establish Spurlock as a filmmaker, focuses on Spurlock’s 30 day journey in which he vowed to eat solely McDonalds for three meals a day, and track his overall mental, physical, and social changes over this span of time. Throughout the film, Spurlock consults three doctors (a gastroenterologist, a cardiologist, and a general practitioner) as well as a nutritionist to monitor physical change and gather quantitative data supporting his claim. The film often exhibited
McDonald’s is killing Americans, at least that is what Morgan Spurlock believes. In his documentary Super Size Me he embarks on a quest to not only describe and use himself as an example of the growing obesity trend, but to offer the viewers with base-line nutritional knowledge that will allow them to draw their own informed conclusions. Spurlock's primary intention is to prove through self-experimentation that eating solely McDonald's food is dangerous. His secondary intention is to denounce the rising obesity rate in American by using statistics, his own research, and the opinions of experts. His broader message is for a general audience while he tailors select chapters towards more specific demographics such as parents or McDonald's
Morgan Spurlock’s motivation to create his documentary emerged from a certain court case, in which two teenage girls sued McDonald's for selling them products that resulted in them being obese for their age group (Spurlock). McDonald’s testimony stated that the girls could not fully prove that it was the McDonald’s product that were making them overweight and that eating their products for every meal would be seemingly dangerous (Spurlock). Spurlock to this statement into his owns hands and a decided to conduct a month long experiment, in which he would go on a thirty-day long binge of McDonald’s food for breakfast, lunch, and dinner to prove if and how fast food can make a person obese (Spurlock). It is well known within the general public that fast food in not a healthy option for a meal but for many, fast food is the only
“Although many health authorities insist that there is no such thing as junk food, consumers find it a useful term for distinguishing nourishing food from products whose chief appeal is fun, convenience, and addictive taste; ‘bet you can't eat just one’ ”(Junk Food). Americans are spending about $4.6 billion a year on potato chips, and 23.5 billion a year on candy and gum. 46 Percent of adult Americans eat out on a typical day, and one third of them choose fast food. That is because the fast food industry has slowly become one of the symbols of American culture and is spreading to other cultures as well: McDonalds has 26,000 locations in 119 countries, Pizza Hut has more than 10,000 in 86 countries, and Subway has 14,500 in 75 countries. Commercials, signs, and huge advertisements are pushing junk food at us every day; people cannot even go to the grocery store without candy bars being lined up right by the checkout. The junk food industry realizes how appealing it can be. When a person is in a rush, they can easily eat a large meal without having to make a lot of decisions, work, dress up, or get out of their car. The speed and convenience fit Americans’ pressured lifestyles. It does not fit, however, to our health and wellness. A fast food meal, such as a Burger King Double Whopper with cheese, contains 965 calories, more than double the amount of fat, and as much as 750 grams too much sodium
The purpose of Mr. Spurlock’s experiment was to see how eating McDonald's each day affected the daily lives of the American people and see how eating fast food contributed to the obesity. He travelled and investigated nutritionists to see what they recommended on how much fast food a person should eat and he used himself as a test subject. He went and asked people’s opinions of fast food and he saw that many eat it as convenience.
The United States of America has long been considered a “big nation”, whether is has the biggest cities, houses, and on a negative note, biggest people. In 2003, Morgan Spurlock, a healthy-bodied film director, set on a quest to show America the detrimental effects of the fast food industry and raise awareness on the controversial issue. He produced the documentary “Supersize Me”, where McDonald’s meals were consumed for every meal of the day for thirty days. His film was released to movie theatres so that people could understand the devastating effects of McDonald’s on his body in a very short time span. At the end of his experiment, Morgan gained twenty-five pounds, developed a thirteen percent
Over the years, as obesity has become a growing concern society, role of fast food as a cause for obesity has been questioned. Morgan Spurlock’s concern for obesity motivates him to test an experiment on whether McDonald’s food poses a threat on one’s health. Under the close supervision of doctors Spurlock eats breakfast, lunch, and dinner at McDonalds for the next month the danger of McDonald’s food by eating it three times a day for the next month. As the director and main character in the documentary, Super Size Me, Morgan Spurlock demonstrates his purpose by successfully developing and winning his argument along with using rhetorical appeals such as ethos, logos, and pathos.
The majority of Americans enjoy fast food like bees enjoy their honey. Fast food is hard not to love due to families experiencing fast paced days, parents who work more than 20 hours a week, and having children with picky appetites can be rough. For most American families, it can be a challenge to not consider eating fast food more than once a week. The fast food industry has grown tremendously through the years. The one restaurant that is known all over the world for their golden arches and their big macs is McDonalds. With knowledge and personal experiences, I can say that McDonalds is by far the worst fast food restaurant in America. I believe this due to how unhealthy the food is for our bodies, the disturbing facts about the happy meals, the poor service, and the non-cleanliness of the restaurant.
Section 2: Key points. The McDonald's story begins with Morgan Spurlock. Morgan is an independent filmmaker, who conducted an experiment where he consumed nothing but McDonald's for 30 days. He traveled across the United States, speaking with various community groups about the hazards of eating fast food, all while setting himself up as a human guinea pig. He submitted himself to a full medical examination and was determined to be physically fit. After 30 days of nothing but McDonald's, he gained 25 pounds, his liver rivaled that of an alcoholic and his cholesterol level had risen from 168 to 230. He documented his personal journey,
In a society that is facing numerous problems, such as economic devastation, one major problem is often disregarded, growing obesity. As the American society keeps growing, so does growth of the fast food industry and the epidemic of obesity. In order to further investigate the main cause of obesity, Morgan Spurlock, the film director and main character, decides to criticize the fast food industry for its connection with obesity in America. In his documentary Spurlock performs a radical experiment that drives him to eat only from McDonald's and order a super-sized meal whenever he is asked. By including visual and textual techniques, rhetorical appeals, and argumentative evidences, Morgan Spurlock was able
In 2003 Morgan Spurlock launched on an experiment of sorts to fully understand the effects that fast food, in this case specifically McDonald’s food can have on one’s physiological and mental health by eating nothing but McDonald’s food for thirty days. Before embarking on this quest, Spurlock visited a general practitioner, a cardiologist, a gastroenterologist, a dietician, and an exercise specialist. He began his McDonald’s journey with exceptional health, by the end of the thirty days he had suffered serious health consequences both physically and mentally. From an addiction to McDonald’s food to a major increase in cholesterol levels there is no doubt that Spurlock’s health greatly declined in the month long period. Spurlock documented his journey in a film entitled Supersize Me, which has served as a call to action for the years since its release.