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The Cleveland Cavaliers Case Study

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LeBron James had made history as the Cleveland Cavaliers successfully defended their Eastern Conference crown and advanced to the league’s championships round after crushing the Toronto Raptors in their own hard wood on Friday night.
The Cavaliers put an end to their best-of-seven series with the Raptors with a dominating 113-87 Game 6 victory for the team’s second straight trip to the NBA Finals. It was the Wine and Gold first triumph over the Canadian-based basketball club at the Air Canada Centre for this season.
The Cavs will be seeking to end Cleveland's 52-year championship drought, the longest by any city with at least three professional teams. No Cleveland team has won it all since the Browns blanked Baltimore 27-0 to win the NFL championship
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