The Mega Marketing Of Depression

1601 WordsSep 27, 20157 Pages
Culture often has large differences in a society in terms of common interest, belief and sense of the real word. Definition of culture is the way of life, especially the general customs and beliefs, of a particular group of people at a particular time. The majority of world population, even some uncivilized, primitive villages in Africa, has owned culture that member of the society comply and give them guidelines for the way to live a life. In Ethan Watters’ text “The Mega-Marketing of Depression in Japan”, he talks about how different culture brought difference view about the same incident, depression, mental illness and its medication. He explains that Japanese culture has a different understanding and definition of depression and mental illness as compared with American culture. In Japanese culture, doctors distinguish depression and mental illness as very rare and crucial matters that makes patients going to the mental hospital for over a year. In contrast, in American culture, everyone can get instant medical services about depression and mental illness whenever people need it. As a member of a culture, an individual’s life is affected by the culture since that culture is what he is living in, which causes people of each culture have their way to handle a matter. Unfortunately, when it comes to an opportunity about seeking profit, people or organizations who have power, like pharmaceutical companies, will try to bring a method that globalizes culture differences to

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