Visual Rhetoric Analysis

Rhetoric is what can be known about a subject; it is engaged in speech or writing. Rhetoric is a technique of using language effectively and persuasively in spoken or written form. This technique can convince, please, or influence an audience. It achieves a particular emphasis or effect. Rhetoric is any communication used to change the perspectives of others.

Rhetoric seems like a big word but the meaning is simple- persuasion. In the book Julius Caesar, Antony and Brutus, two major characters, are fantastic at persuading the Roman citizens. When one is reading the story, they might think that both have equal amounts but when you look closer, Antony has the better rhetoric strategies. In just a few short sentences, Antony convinced the people to believe that Caesar needed revenge even though he never came out and told them that. Just a couple of minutes ago, the citizens were on Brutus’s side and thought that Caesar needed to go.

Rhetoric is used to convince an audience to perform any action the speaker wishes to be done; because of this students need to be able to use rhetoric so that their thoughts or ideas may not just be washed away in the future. Students can use need this useful tool later in life to be able to change their environment and control their audience. For example, when a student is in an interview and the interview

Until now, people all over the world use of rhetoric in many situations. We use of rhetoric to write an essay, a letter to friend, or persuade a member in family. If people know how to use rhetoric correctly in every situation, it could bring a lot of power to the receivers. Based on Dr. William, the rhetoric refers to “the study of the art of persuasion”, and it has three elements “rhetorical appeals”: Ethos, Pathos, and Logos. According to our assignment, there are some analysis about how to use rhetoric demonstrate in each video.

When used correctly it can be a powerful tool. Rhetoric is an artform of many styles, such as visual rhetoric, rhetorical analysis, and rogerian style formats, that allow you to choose and model your own argument to shape your position and when used wisely

The Art of Rhetoric is when a speaker or author tries to persuade a specific audience to their point of view. The Art of Rhetoric can be found in many places: advertisements, documentaries, commercials, politicians on the campaign trail, and even teenagers trying to get out of trouble. The Art of Rhetoric consists of Ethos, Logos, and Pathos.

To understand rhetoric and how it is applied in writing, we must have an understanding of the word itself. Rhetoric is the way we use persuasion to get an opinion or information across to an audience. With an understanding of rhetoric, wan can see how it relates to writing. When we write or read a text, the author is always trying to convey an idea across. Rhetoric is the tool that is used in order to do convey that idea. Rhetoric helps us in our writing to communicate effectively with our audience. Whether it is a subject we agree with or not, rhetoric is used as a persuasive tactic, as well as an informative way to understand and effectively identify with others, and our own perspective.

One time, I was sitting at a concert wondering when the band will walk out on stage. Suddenly, the lights went off and a piano began playing a set of chords. Seconds later, two guitar players joined the piano playing the same melody, causing the crowd to rise in excitement. The drums played the final opening notes, then the main singer sprang forth singing the lyrics to the song that the entire crowd knew by heart. When the individual parts of a song are used together correctly and at the right time, the audience will always have a positive reaction. Similar to a song, rhetoric is most effectively perceived when every technique is used correctly. Rhetoric is the strategies writers and speakers use when they want to have a strong,

Rhetoric is simply a form of communication -- a way to persuade, inform, or entertain someone with your words.

same relationship between words and images. The textbook says, “While Aristotle’s lessons in rhetoric emerged in the fourth century BCE as form of instruction for oral communication-specifically, to help free men represent themselves in court-today, the term rhetoric has expanded to include any verbal, visual, or multimedia text that aims to persuade a specific audience in a certain place and time.” (Christine L. Alfano & Alyssa J. O’Brien 7)At the earliest time, rhetoric helps free men represent themselves in court, today, rhetoric helps people expanded the connotation of themselves.

Rhetoric is often denoted to as the art of persuasion. A set of linguistic traits and semantics used to evoke emotional responses from its intended audience, opening the floor for unanticipated influence by said audience. It would be an atrocity to ignore the efforts behind this simple yet powerful manipulation. This is referred to as rhetorical discourse. Essentially, there are six characteristics of rhetorical discourse, these characteristics being; rhetoric is planned, adapted to an audience, shaped by human motives, responsive to a situation, seeks persuasion, and is concerned with contingent issues (Herrick 8). Further, each of the characteristics lends itself to support the social functions of rhetoric; testing ideas, assisting advocacy, distributing power, unearthing facts, shaping knowledge, and building communities (Herrick 15).

Obviously due to recent public events dealing with our political figures, and things we see on social media, when we hear the word rhetoric we often cringe. Yet there are very few that actually have a true grasp of the words meaning. When we first started the semester we heard rhetoric being described as “mere crookery”. Rhetoric is simply the process of making messages and messages made by that process, and these messages are used to influence social attitudes, the values and even actions of the intended audiences. If we look at it in the same lens of Aristotle, rhetoric is to lead us to the best possible truth.

Authors may use rhetoric in their texts or speeches to make an audience feel a way, And to make there words cause change.

Rhetoric is a powerful tool to be used for writing, speaking, and engaging the audience. It can be used in almost every aspect of life, and understanding it is a great way to persuade an audience. It has been used extensively since its creation by ancient Greeks all the way through today. One example of rhetorical strategy an advertisement is from the Frontier Post, the advertisement consists of car keys being display in a manner that portrays them as a gun with the text “ takes a life every every 25 seconds” and “Drive Safe”. This Pakistani ad was a viral hit back in 2014(streetsblog.org).

And now we find ourselves amidst the study of visual media, visual cultures, visual literacy, etc.--which is more, by the way, than previous investigations of the individual visual arts, which always arise soon after their moment of origin. I can't help but wonder if, once again, the study of communication is caught in a slightly retrograde enterprise. Are we focusing on the visual because we are already under the influence of a successor technology? If so, isn't it likely that our account of visual rhetorics is itself already bearing the stamp of a post-visual mode of perception or cognitive style, or that if it is not, it won't last once such an account emerges? One more time: could it be the "successful" account of visual media is likely to be the one that also works with its successor medium? If so, then we need only specify that successor. To suggest how this logic might play out, if the successor medium is interactive computing generally and the internet/web practices currently, then our account of visual rhetorics will be likely to feature interaction