3. A flight has 100 seats and a passenger fare of $130. The denied-boarding cost is $390 per denied boarding, and the no-show rate is 0.16. Demand for this flight is extremely high; in fact, for any booking limit b<200, bookings will always hit the booking limit. What is the optimal total booking limit in this case? What is the corresponding expected net revenue? How much does the airline gain from overbooking in this case?

3. A flight has 100 seats and a passenger fare of $130. The denied-boarding cost is $390 per denied boarding, and the no-show rate is 0.16. Demand for this flight is extremely high; in fact, for any booking limit b<200, bookings will always hit the booking limit. What is the optimal total booking limit in this case? What is the corresponding expected net revenue? How much does the airline gain from overbooking in this case?

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter11: Simulation Models

Section: Chapter Questions

Problem 47P

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Assume the demand for a companys drug Wozac during the current year is 50,000, and assume demand will grow at 5% a year. If the company builds a plant that can produce x units of Wozac per year, it will cost 16x. Each unit of Wozac is sold for 3. Each unit of Wozac produced incurs a variable production cost of 0.20. It costs 0.40 per year to operate a unit of capacity. Determine how large a Wozac plant the company should build to maximize its expected profit over the next 10 years.
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