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- Direct marketing has been popular in recent years. Identify three reasons for this growth. Explain three forms of direct marketing?Discuss the factors affecting direct marketing ?Briefly outline and explain what is your understanding of marketing Suggest three (3) reasons why companies engage in marketing Briefly outline four (4) benefits of marketing to a company
- Why is direct marketing successful even though some consumers may not like it?Define direct marketing. Does direct marketing help with relationship marketing? How does direct marketing supply an organization's integrated marketing communications plan?Questions: Marketing is marketing whether it concerns the consumer market or industrial market. Do you agree or disagree with this statement? Why? The term industrial marketing, business marketing, and business to business are often used to describe marketing in the industrial market. Which of these three terms do you believe best describes marketing to organizational customers? Explain your reasoning.