BritBox is a streaming service that “brings you the best of British telly, direct from the UK” (https://www.britbox.com/us/about). BritBox has shows in four genres: drama; mysteries; comedy; and documentaries/lifestyle. To better understand the streaming market, an analytics team at BritBox collected data on which genres their customers watched. The analytics team found that: • All customers watch at least one genre of shows. • 80% of customers watch more than one genre of shows. • 50% of customers watch mysteries. • Of those who watch more than one genre of shows, 60% watch mysteries. Calculate the probability that a randomly selected customer watches exactly one genre of shows and that genre is not mysteries.

BritBox is a streaming service that “brings you the best of British telly, direct from the UK” (https://www.britbox.com/us/about). BritBox has shows in four genres: drama; mysteries; comedy; and documentaries/lifestyle. To better understand the streaming market, an analytics team at BritBox collected data on which genres their customers watched. The analytics team found that: • All customers watch at least one genre of shows. • 80% of customers watch more than one genre of shows. • 50% of customers watch mysteries. • Of those who watch more than one genre of shows, 60% watch mysteries. Calculate the probability that a randomly selected customer watches exactly one genre of shows and that genre is not mysteries.

MARKETING 2018

19th Edition

ISBN:9780357033753

Author:Pride

Publisher:Pride

Chapter14: Marketing Channels And Supply Chain Management

Section14.1: Taza Cultivates Channel Relationships With Chocolate

Problem 1VC

See similar textbooks

Similar questions

Ma1. What is true about the hotel room reservation booked by a guest through expedia.com? Select one: a. It is unwise to use such websites because they don’t help to increase hotel rooms’ revenue. b. No distribution channel fees will be paid on the revenue this reservation generates. c. It is the lowest possible cost distribution channel. d. There are fees associated with using online distribution channels such as expedia.com that hotels must pay.
Hide Assignment Information Instructions Exercise #5 For this week exercise, we need to try a few logit models (see this link for more information: LOGIT REGRESSION) If you have chosen to work with Excel, please run above three models and complete the following tables. Model 1: Run a regression model and use being a member of network and find out its impact on hospital cost? (Model 1) Model 2: For the 2nd model run a regression model and use being a member of network and find out its impact on hospital cost and hospital revenue? (Model 2) Model 3: For the 3rd model run a regression model and use being a member of network and find out its impact on ratio-Medicare-discharge and ratio-Medicaid-discharge. Based on your finding please recommend 3 policies and discuss the impact of being on a network on hospital cost, hospital revenue and out its impact on ratio-Medicare-discharge and ratio-Medicaid-discharge. Do you recommend keeping membership for a hospital? Why or why not?
Highline Financial Services provides three categories of service toits clients. Managing partner Freddie Mack is getting ready to preparefinancial and personnel hiring (or layoff) plans for the comingyear. He is a bit perplexed by the following printout he obtained,which seems to show oscillating demand for the three categoriesof services over the past eight quarters:Examine the demand that this company has experienced for thethree categories of service it offers over the preceding two years.Assuming nothing changes in terms of advertising or promotion,and competition doesn’t change, predict demand for the servicesthe company offers for the next four quarters. Note that there arenot enough data to develop seasonal relatives. Nonetheless, youshould be able to make reasonably good, approximate intuitiveestimates of demand. What general observations can you makeregarding demand? Should Freddie have any concerns? Explain.
Tip Top Toys is a relatively small division of Worldwide Enterprises. Worldwide has nine other divisions, which include insurance, health-care products, and financial planning services, to name a few. The corporate marketing director for Worldwide has requested Tip Top’s customer shopping data to target people who might be likely to purchase items or services from other Worldwide divisions. The database manager is not totally comfortable with this and pointed out Tip Top’s web privacy policy, which states “Tip Top Toys, a division of Worldwide Enterprises, will not share personal data with other companies without a customer’s consent.” The marketing director replied that the statement only applies to outside companies— not other Worldwide divisions. He said he checked with the corporate legal department, and they agreed. The database manager replied, “Even if it is legally OK, it’s not the right thing to do. Many people take our statement to mean that their data does not leave Tip Top.…
Tip Top Toys is a relatively small division of Worldwide Enterprises. Worldwide has nine other divisions, which include insurance, health-care products, and financial planning services, to name a few. The corporate marketing director for Worldwide has requested Tip Top’s customer shopping data to target people who might be likely to purchase items or services from other Worldwide divisions. The database manager is not totally comfortable with this and pointed out Tip Top’s web privacy policy, which states “Tip Top Toys, a division of Worldwide Enterprises, will not share personal data with other companies without a customer’s consent.” The marketing director replied that the statement only applies to outside companies— not other Worldwide divisions. He said he checked with the corporate legal department, and they agreed. The database manager replied, “Even if it is legally OK, it’s not the right thing to do. Many people take our statement to mean that their data does not leave Tip Top.…
Marcus is a computer engineer who has recently developed an app which helps userskeep track of medical information, doctor’s appointments, and prescriptions.Information about the user is stored in this app, including what prescriptions they aretaking and how frequently they schedule doctor’s appointments. As the developers ofthe app, Marcus and his company have access to this information.The marketing department requests Marcus supply them with customer-specificinformation so they can better target ads and app suggestions to the users. Marcusunderstands that he is part of a company, but also feels that the privacy of the appusers should be protected. Additionally, Marcus feels that as an engineer, he should beresponsible to those who use his technology.Note that Marcus is not a healthcare provider, nor does he work for a medicalfacility. As you plan your answer, consider the current healthcare and legal climatesand concerns that may exist relating to individuals' healthcare choices. 1.…
One answer to this question is that they work for Buffalo Wild Wings (BWW). Founded in 1982 and headquartered in Minneapolis, Minnesota, BWW is a fast-growing owner, operator, and franchisor of restaurants featuring Buffalo- and New York-style chicken wings and more. The menu offers 21 signature sauces and seasonings with flavor sensations ranging from Sweet BBQ to Blazin’. Each restaurant features an extensive multimedia system for watching favorite sporting events. The company has received hundreds of “Best Wings” and “Best Sports Bar” awards from across the country. There are currently more than 1,100 Buffalo Wild Wings locations in the United States, Canada, and Mexico. Management, marketing, and finance executives at BWW recently celebrated the college football bowl season by sponsoring the inaugural BWW Citrus Bowl on New Year’s Day. The company launched the “Million Dollar Bowl Pick ’Em Challenge,” whereby from December 8 through December 19, guests can visit the GameBreak…
One answer to this question is that they work for Buffalo Wild Wings (BWW). Founded in 1982 and headquartered in Minneapolis, Minnesota, BWW is a fast-growing owner, operator, and franchisor of restaurants featuring Buffalo- and New York-style chicken wings and more. The menu offers 21 signature sauces and seasonings with flavor sensations ranging from Sweet BBQ to Blazin’. Each restaurant features an extensive multimedia system for watching favorite sporting events. The company has received hundreds of “Best Wings” and “Best Sports Bar” awards from across the country. There are currently more than 1,100 Buffalo Wild Wings locations in the United States, Canada, and Mexico. Management, marketing, and finance executives at BWW recently celebrated the college football bowl season by sponsoring the inaugural BWW Citrus Bowl on New Year’s Day. The company launched the “Million Dollar Bowl Pick ’Em Challenge,” whereby from December 8 through December 19, guests can visit the GameBreak…
Explain the trade-off between responsiveness and stability in a forecasting system that uses time-series data. Who needs to be involved in preparing forecasts? 3. How has technology had an impact on forecasting? What capability would an organization have to have to not need forecasts? Give three examples of unethical conduct involving forecasting and the ethical principle each violates
Evans RV Wholesale Supply and Distribution Company sells parts, equipment, and supplies for recreational vehicles-motor homes, travel trailers, campers, and similar vehicles. In addition, Evans has a service department for the repair and service of RVs. The owner, Alex Evans, bought the company five years ago from its original owner, changed the name of the company, and has finally made it profitable, although it has been rough going. The organization is set up in three divisions: service, retail parts and supplies, and wholesale parts and supplies. Alex, the owner, CEO, and president, has a vice president for each operating division and a vice president of finance and operations. The organization chart shows these divisions and positions. In the warehouse there are three groups: receiving (checking orders for completeness, returning defective merchandise, stocking the shelves, filling orders), service parts, and order filling for outgoing shipments. The warehouse group is responsible…
Which of the following is an example of an indirect network effect that exists on Facebook’s platform? a. More users will want to join Facebook if their network is already on Facebook. b. More advertisers will want to join Facebook because their competitors are on Facebook. c. More users will want to join Facebook because more advertisers are on Facebook. d. More advertisers will want to join Facebook because more users are on Facebook.
Source Available at: http://panmore.com/walmart-inventory-management [Accessed 18 July 2022] Reading the above, it becomes clear that good inventory management and forecasting can deliver supply chain success for and could ultimately lead to profitability and growth. In a report you are required to evaluate the importance of forecasting for Walmart Your report, must include but is limited to the following: • The importance of forecasting to Walmart. • Examine if a combination of both qualitative and quantitative forecasting may be best suited. • Argue the relevance of cloud-based forecasting for Walmart. NB: • The marks allocated next to each concept in the rubric below should serve only as a guide to the depth your discussion should cover. Your answer should be a minimum of 1 200 to a maximum of 1 500 words. Markers are to stop marking after the threshold of 1 500 words (two-and-a-half to three pages) has been reached. Please indicate the word count at the end of your answer. • You…