e-commerce company and uses mobile CRM to interact with the customers. Explain the four (4) steps Aref needs to follow to implement a mobile CRM system. Why businessmen such as Aref prefers to use mobile CRM compared to the traditional method? What are some of the drawbacks of using mobile CRM?

e-commerce company and uses mobile CRM to interact with the customers. Explain the four (4) steps Aref needs to follow to implement a mobile CRM system. Why businessmen such as Aref prefers to use mobile CRM compared to the traditional method? What are some of the drawbacks of using mobile CRM?

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter10: Digital Marketing And Social Networking

Section: Chapter Questions

Problem 1DYMP

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