give an example of a company that uses a focused differentiation strategy and why.
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A focused differentiation strategy is a kind of strategy that various companies all around the world use by offering their customers unique products that have various quality characteristics to a tight target market. A focused differentiation strategy is adopted by companies who tend to target people who are not price sensitive but have a specific unique requirement of theirs to fulfill. The main aim of a focused differentiation strategy is to provide an innovative process to whoever implements it.
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