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How can CRM systems help in lead management and customer segmentation?
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Solved in 4 steps
- How does marketing automation integrate with CRM systems, and what benefits does it offer to businesses?How does a CRM system facilitate customer segmentation, and why is this important for marketing?Explain the core components of a CRM system and how they contribute to improving customer relationships.
- Discuss the various components of a CRM system, such as customer data, analytics, and automation, and how they work together to enhance customer relationships.How can a firm utilize CRM tools to manage and enhance customer relationship?Explain the fundamental difference between operational, analytical, and collaborative CRM systems. How do they support different aspects of customer relationship management?