How do awareness, motivation, and ability affect the firm’s competitive behavior?
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How do awareness, motivation, and ability affect the firm’s competitive behavior?
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- What role does competitive analysis play in developing a successful business model?Create a brief vision statement for your venture. State the value proposition for the venture. Create a draft business model for the venture using the elements of the business model What are your venture’s core competencies and competitive advantage?Using the information from your SWOT analysis, have you identified any opportunities that are a good match with your company’s core competencies? Likewise, have you discovered any weaknesses that could be converted to strengths through careful marketing planning?